Job summary
Sexual health? Drugs? Alcohol? Mental Health? Prisons? Gambling? This range of services we provide gives an insight into why this role is a great opportunity to influence and help modernise our NHS services with unusual and interesting subject area.
We are looking for a talented individual with creativity, spark and flair to work within our central team to provide line management for the marketing and communications team on a 12 month fixed term contract covering maternity leave. You will be responsible for providing engaging and quality communications to share key messages and promotional resources for our service. You will need to have a good eye for story in words and pictures by producing compelling and creative content.
You will bring your skills and expertise to manage the day-to-day delivery of our marketing and communications needs across Inclusion and its services.
Main duties of the job
Working remotely, travelling to services or locations when needed, this post is 37.5 hours per week, 12 months fixed term post.
Managing the day-to-day operations of the team, prioritising service needs and ensuring creation and delivery of products/resources within timeframes. Working with key stakeholders, working on new initiatives and mobilisations of new services which can include website development, and other promotional resources.
Leading on the marketing and communications needs at an organisational level.
Providing line management to the marketing and communications team
About us
Inclusion, created in 2002 is part of the Specialist Services Care Group of Midlands Partnership NHS Foundation Trust (MPFT). We provide caring and effective services across England, including, West Yorkshire, West Midlands, East Midlands, West Mercia, Thames Valley, Hampshire, Isle of Wight and Thurrock, Essex.We support individuals, families and communities who are affected by addiction, crime, mental health or need treatment for their sexual health. We believe that the individuals and families who use our services should receive high quality, committed and inclusive care, realising all the benefits a modern NHS organisation can provide.
We work with patients and our staff teams to achieve the best outcomes we can. We invest heavily in training and development, and the wellbeing of our people, both staff and service users is central to who we are. Here at MPFT, we are proud of the comprehensive wellbeing and lifestyle support offer available, in addition to in-house training and coaching support.
Our services are robustly governed, evidence-based, inclusive, and designed and provided in conjunction with service users. We are committed to providing the best service we can, and if you share our values, we want you on our team!
Job description
Job responsibilities
For a full description please see the attached job description.
- Manage the day-to-day delivery of the marketing and communication strategy
- Raise the profile of Inclusion with key stakeholders and groups including those across Local Authorities, PHE, NHSE and key influencers and decision-makers.
- Develop assets and complete activities required to deliver the marketing strategies at a local service and organisational level.
- The strategic development of resources (e.g. toolkits, case studies and information packs) to ensure coordinated cascading of messaging across Inclusion services portfolio (IAPT, Mental Health, Community Drug and Alcohol, Prisons, Wellbeing etc).
- Create a range of high quality and successful communication and engagement activities.
- Lead development of, and day-to-day management of online platforms and systems (e.g. website and social media) and ensuring online platforms reflect Inclusion appropriately.
- Working closely with others, including supervising, allocating and directing communications-related activities in the team.
- Maintain and create Inclusion branded resources used within services in line with brand guidelines and monitor the correct use of the brand across Inclusion footprint.
- To manage and provide day-to-day approval for the marketing and communications team on assets and resources in adherence to Inclusion branding.
- To provide communications, involvement and engagement guidance to local teams, overseeing and supporting local promotional events.
- To commission, write and/or edit briefings, articles, newsletter content, web content and bulletins for internal and external audience.
- To design and/or oversee the design of promotional materials as listed above as an example.
- Prepare and provide reports interpreting analytics for social media and usage and behaviour on websites.
- Plan, support, provide and manage effective implementation of marketing and promotional campaigns.
Job description
Job responsibilities
For a full description please see the attached job description.
- Manage the day-to-day delivery of the marketing and communication strategy
- Raise the profile of Inclusion with key stakeholders and groups including those across Local Authorities, PHE, NHSE and key influencers and decision-makers.
- Develop assets and complete activities required to deliver the marketing strategies at a local service and organisational level.
- The strategic development of resources (e.g. toolkits, case studies and information packs) to ensure coordinated cascading of messaging across Inclusion services portfolio (IAPT, Mental Health, Community Drug and Alcohol, Prisons, Wellbeing etc).
- Create a range of high quality and successful communication and engagement activities.
- Lead development of, and day-to-day management of online platforms and systems (e.g. website and social media) and ensuring online platforms reflect Inclusion appropriately.
- Working closely with others, including supervising, allocating and directing communications-related activities in the team.
- Maintain and create Inclusion branded resources used within services in line with brand guidelines and monitor the correct use of the brand across Inclusion footprint.
- To manage and provide day-to-day approval for the marketing and communications team on assets and resources in adherence to Inclusion branding.
- To provide communications, involvement and engagement guidance to local teams, overseeing and supporting local promotional events.
- To commission, write and/or edit briefings, articles, newsletter content, web content and bulletins for internal and external audience.
- To design and/or oversee the design of promotional materials as listed above as an example.
- Prepare and provide reports interpreting analytics for social media and usage and behaviour on websites.
- Plan, support, provide and manage effective implementation of marketing and promotional campaigns.
Person Specification
Role requirements
Essential
- BSc or equivalent specialist qualification in relevant field
- Relevant experience to specialist marketing and communication skills needed for role
- Line Management Experience relevant to role
Person Specification
Role requirements
Essential
- BSc or equivalent specialist qualification in relevant field
- Relevant experience to specialist marketing and communication skills needed for role
- Line Management Experience relevant to role
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Additional information
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
