Job summary
This is an exciting new post to help us develop and deliver content and mechanisms for dialogue between staff across the organisation and influence behaviour change through positive communication. The post holder will also be expected to deliver a programme of content and communication which recognises and celebrates staff and organisational wide achievements. The Communications Officer will need to build confidence in Hywel Dda University Health Board (HDdUHB) by enabling the sharing of good practice and recognising and valuing staff, to build a compassionate culture and progress the organisation as an employer of choice.
Can you -
Use a full range of communication methods, depending on a given situation, to target audiences and ensure effective two-way communication, including writing content, taking basic photos, planning, shooting and editing basic videos, and basic graphic design for promotional materials. Testing new ideas and approaches, including in the field of digital media.
Plan communication activities that are responsive to staff and balance the need for proactive service development and the reactive demand of operational responsibilities.
Provide swift and effective responses on behalf of Workforce and OD which are open and honest and effective in communicating position and reputation, often on sensitive and potentially contentious issues.
Main duties of the job
Organisation Development Communications Officer - Band 5 F/T
"Communication works for those who work at it" - John Powell.
The post-holder will be expected to develop and deliver content and mechanisms for dialogue between staff across the organisation and influence behaviour. The change through positive communication. The post holder will also be expected to deliver a programme of content and communication which recognises and celebrates staff and organisational wide achievements. The Communications Officer will need to build confidence in HDdUHB by enabling the sharing of good practice, building confidence and esteem and recognisingand valuing staff, to build a compassionate culture and progress the organisation as an employer of choice.
About us
Hywel Dda University Health Board is the planner and provider of NHS healthcare services for people in Carmarthenshire, Ceredigion, Pembrokeshire and its bordering counties. Our 11,000 members of staff provide primary, community, in-hospital, mental health and learning disabilities services for around 384,000 people across a quarter of the landmass of Wales. We do this in partnership with our three local authorities and public, private and third sector colleagues, including our volunteers, through:o Four main hospitals: Bronglais General in Aberystwyth, Glangwili General in Carmarthen, Prince Philip in Llanelli and Withybush General in Haverfordwest;o Seven community hospitals: Amman Valley and Llandovery in Carmarthenshire; Tregaron, Aberaeron and Cardigan in Ceredigion; and Tenby and South Pembrokeshire Hospital Health and Social Care Resource Centre in Pembrokeshire;o 48 general practices (four of which are managed practices), 47 dental practices (including three orthodontic), 99 community pharmacies, 44 general ophthalmic practices (43 providing Eye Health Examination Wales and 34 low vision services) and 17 domiciliary only providers and 11 health centres;o Numerous locations providing mental health and learning disabilities services;o Highly specialised and tertiary services commissioned by the Welsh Health Specialised Services Committee, a joint committee representing seven health boards across Wales.
Job description
Job responsibilities
The Organisation Development (OD) Department plays a prominent role in supporting and enabling the delivery of the Workforce, Organisational Development and Education Strategy 2020-2030.The cultural change programme outlined in the strategy provides eight key components in which staff experience plays a vital ingredient in them all. The challenges from the last 18 months have highlighted the incredible individuals we have at this organisation, at every level. The organisation is dedicated in building a culture of compassion and equality that will enable the organisation to shift into an employer of choice.
You will be able to find a full job description and person specification attached within the supporting documents.
The Health Board is committed to supporting its staff to fully embrace the need for bilingualism thereby enhancing patient and service user experiences. In our commitment to increase the number of staff who are able to communicate in Welsh with patients and professionals, we welcome applications from Welsh speakers.
The ability to communicate in Welsh is desirable for this post. If you do not meet the Welsh Language requirements specified, the Health Board offers a variety of learning options and staff support to help you meet these minimal desirable requirements during the course of your employment with us.
Interviews will be held on 10/11/2023.
Job description
Job responsibilities
The Organisation Development (OD) Department plays a prominent role in supporting and enabling the delivery of the Workforce, Organisational Development and Education Strategy 2020-2030.The cultural change programme outlined in the strategy provides eight key components in which staff experience plays a vital ingredient in them all. The challenges from the last 18 months have highlighted the incredible individuals we have at this organisation, at every level. The organisation is dedicated in building a culture of compassion and equality that will enable the organisation to shift into an employer of choice.
You will be able to find a full job description and person specification attached within the supporting documents.
The Health Board is committed to supporting its staff to fully embrace the need for bilingualism thereby enhancing patient and service user experiences. In our commitment to increase the number of staff who are able to communicate in Welsh with patients and professionals, we welcome applications from Welsh speakers.
The ability to communicate in Welsh is desirable for this post. If you do not meet the Welsh Language requirements specified, the Health Board offers a variety of learning options and staff support to help you meet these minimal desirable requirements during the course of your employment with us.
Interviews will be held on 10/11/2023.
Person Specification
Qualifications & Knowledge
Essential
- Educated to degree level in relevant field or equivalent level of work experience including practical knowledge and experience of methods and approaches as they relate to communications and media.
- Knowledge of communications including the various tools and techniques of communication and new media
- Qualification or demonstrative detailed knowledge of the legislation governing media, and slander/ libel laws for publishers. Understanding of Editor's Code of Conduct and the Chartered Institute of Public Relation's professional code of conduct and a willingness to act within accordance of them.
- Demonstrable CPD
Desirable
- Certified member of Chartered Institute of Public Relations.
- Evidence of higher or further education with the appropriate professional/management qualifications. i.e. CIPR, NEC's CAM and Media Law Qualifications.
- Shorthand and touch typing
- Understanding of Welsh legislation and WG delegated powers.
Experience
Essential
- Previous experience of working in a communications team
- Evidence of delivering communication campaigns across internal, external and digital channels with a proven track record.
- Experience of creating basic graphic design to help communicate messages.
- Basic video shooting and editing experience.
- Ability to work to deliver to strict deadlines.
Desirable
- Experience of working with staff in a responsive role for the NHS or another large public sector organisation
- Higher levels of experience and skills in filming, graphic design or marketing.
Other
Essential
- Ability to travel across NHS Wales sites.
- Able to work flexibly.
Desirable
- Welsh Language Skills are desirable levels 1 to 5 in understanding, speaking, reading and writing in Welsh
- Able to demonstrate a level of creativity in videos
- Knowledge of communications as an enabler of behavioural change.
Skills & Attributes
Essential
- Strong communication skills - both written and oral - to communicate and engage positively with leading clinicians and professionals, wider staff, the public and other internal and external stakeholders
- Report writing and presentation skills
- Ability to convey complex information clearly and concisely to wider range of audience, tailored to their needs.
- Attention to detail and accuracy.
- IT skills / use of software to generate reports / document management and evidence portfolios, including ability to upload simple content to websites, undertake basic videos and use social media
- Good influencing skills.
- Proactive, self-motivated, able to work on own initiative and motivate others
Person Specification
Qualifications & Knowledge
Essential
- Educated to degree level in relevant field or equivalent level of work experience including practical knowledge and experience of methods and approaches as they relate to communications and media.
- Knowledge of communications including the various tools and techniques of communication and new media
- Qualification or demonstrative detailed knowledge of the legislation governing media, and slander/ libel laws for publishers. Understanding of Editor's Code of Conduct and the Chartered Institute of Public Relation's professional code of conduct and a willingness to act within accordance of them.
- Demonstrable CPD
Desirable
- Certified member of Chartered Institute of Public Relations.
- Evidence of higher or further education with the appropriate professional/management qualifications. i.e. CIPR, NEC's CAM and Media Law Qualifications.
- Shorthand and touch typing
- Understanding of Welsh legislation and WG delegated powers.
Experience
Essential
- Previous experience of working in a communications team
- Evidence of delivering communication campaigns across internal, external and digital channels with a proven track record.
- Experience of creating basic graphic design to help communicate messages.
- Basic video shooting and editing experience.
- Ability to work to deliver to strict deadlines.
Desirable
- Experience of working with staff in a responsive role for the NHS or another large public sector organisation
- Higher levels of experience and skills in filming, graphic design or marketing.
Other
Essential
- Ability to travel across NHS Wales sites.
- Able to work flexibly.
Desirable
- Welsh Language Skills are desirable levels 1 to 5 in understanding, speaking, reading and writing in Welsh
- Able to demonstrate a level of creativity in videos
- Knowledge of communications as an enabler of behavioural change.
Skills & Attributes
Essential
- Strong communication skills - both written and oral - to communicate and engage positively with leading clinicians and professionals, wider staff, the public and other internal and external stakeholders
- Report writing and presentation skills
- Ability to convey complex information clearly and concisely to wider range of audience, tailored to their needs.
- Attention to detail and accuracy.
- IT skills / use of software to generate reports / document management and evidence portfolios, including ability to upload simple content to websites, undertake basic videos and use social media
- Good influencing skills.
- Proactive, self-motivated, able to work on own initiative and motivate others
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Additional information
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
