Divisional Sales and Marketing Manager
Barchester Healthcare
The closing date is 26 March 2025
Job summary
Barchester Healthcare, a leading provider of healthcare services, is seeking a passionate senior sales professional to join their team as a Divisional Sales and Marketing Manager. This vital role will support over 60 care homes across the Central Division, helping to grow their occupancy and drive commercial success.
Main duties of the job
As the Divisional Sales and Marketing Manager, you will be responsible for reviewing the performance of each care home, developing business plans to achieve occupancy, revenue, and EBITDAR objectives. You will line manage a team of Customer Relationship Managers and oversee the commercial performance of Home Service Advisors. You will also be involved in strategic input into enquiry generation, identifying and addressing challenges around enquiry management and community engagement, and delivering training to address these areas. Additionally, you will be responsible for the recruitment, induction, training, and retention of the Customer Relationship Managers and Home Services Advisors, as well as overseeing the Divisional Activities lead and delivery of Life Enrichment programmes in all homes. Maintaining a good awareness of market opportunities, traveling to care homes to gain in-depth knowledge, and supporting Barchester's ambitious new build programme are also key aspects of this role.
About us
Barchester Healthcare is a leading provider of healthcare services in the United Kingdom. With a portfolio of over 200 care homes, the company is dedicated to delivering high-quality care and support to its residents. Barchester is known for its commitment to employee development and is accredited as one of the best companies to work for in the UK.
Date posted
27 January 2025
Pay scheme
Other
Salary
£60,000 a year
Contract
Permanent
Working pattern
Full-time, Part-time
Reference number
1231285820
Job locations
Barchester Healthcare
Banbury
OX17 2JL
Employer details
Employer name
Barchester Healthcare
Address
Barchester Healthcare
Banbury
OX17 2JL