Job summary
As Graphic Designer, you will work as part of the North Bristol NHS Trust (NBT) communications team, delivering the full range of graphic design services both within the Trust and throughout the communities that it serves.
You will play a pivotal role in developing and implementing the Trust's communications and engagement strategy through the delivery of on brand, well-designed, high-quality visuals. You will create both digital and print /physical collateral which will include e-newsletters, social media posts, videos, web pages, merchandise, press releases, newsletters, campaign materials and flyers. Your work will contribute towards the direct raising of awareness and support for NBT and its objectives. Your work will need to be engaging, accessible, meet the needs of the target audience and appropriate to the subject matter.
This is a new role within the team, and an exciting opportunity for someone who is looking to develop their design experience and expertise in a high-profile organisation. The role will be busy and varied and the successful candidate will be expected to contribute to a range of activities as part of our integrated communications and marketing team. You will also be supported to develop your expertise through training and ongoing support and development.
Main duties of the job
- Consistently delivering high quality and engaging creative assets across all platforms and channels both digital and physical for both internal and external use.
- Overall lead on the design and production of graphics for social media channels, web pages, newsletters, podcasts, adverts, conferences and events, and more.
- Advise the Communications management team and wider Trust Senior Leadership Group on all matters relating to design, branding and graphics.
- Producing consistently and beautifully laid out reports and publications, and their associated digital collateral.
- Delivering engaging design that works across responsive web experiences and ensuring good UI design where necessary.
- Designing and updating internal and external key templates and materials.
- Working to produce engaging videos, animations and moving imagery to be used on various channels.
- Assisting on the cut downs of video footage and editing of photo shoots.
- Working closely with the marketing team to create email campaigns and templates the Trust.
About us
- Depending on the candidate the role may be primarily office or remotely based. However, in either eventuality visits to wards and other parts of the hospital will be necessary.
- Some contact with patients will take place.
- Travel to other Trust sites or to external venues may be necessary.
- Management of a large and diverse workload with competing priorities and constantly bearing in mind issues of precedent which may have implications across the Trust.
- The workload will be varied and unpredictable so initiative is required to prioritise, resolve problems, undertake analysis or investigation including following up enquiries and obtaining information from other members of staff.
- There will be a frequent need to work to tight timescales often at short notice.
- Working with interruptions, and short deadlines.
- There will be direct exposure to emotional or distressing situations regarding patient stories.
- Light or occasionally moderate physical work such as carrying equipment for workshops or to team meetings may be required.
- The post-holder is a Display Screen Equipment user.
The post holder must be confident in using Windows based IT systems e.g. Outlook, Word, Excel, PowerPoint as well as other applications as described within the job description.
Job description
Job responsibilities
- Manage and deliver appropriate projects consummate with the role, being responsible for their planning, development and delivery.
- Working closely with the marketing and digital teams to support the design and functionality of websites; updates and improvements to webpages, homepage updates, design and creation of event platforms.
- Following brand guidelines and acting as brand guardian for the organisation, ensuring visual consistency and alignment with brand guidelines, and advising other colleagues where required.
- Assisting with the selection of photos and images for websites, newsletters and social media channels, and keeping image libraries organised and selecting/editing final images.
- Assisting with online and in person events where required, and generally across the team if necessary.
- Reviewing graphic design software and equipment regularly to make sure that the tools at hand are appropriate.
- Maintain an awareness and understanding of the latest copyright and intellectual property guidance, activating its use where necessary and making colleagues aware.
- Take day to day responsibility for ensuring the maintenance of the Trusts brand including via appropriate policy.
- To contribute to the annual operational planning process.
- Carry out any other duties that may reasonably be required.
For further details please refer to the attached Job Description and Person Specification documents.
Job description
Job responsibilities
- Manage and deliver appropriate projects consummate with the role, being responsible for their planning, development and delivery.
- Working closely with the marketing and digital teams to support the design and functionality of websites; updates and improvements to webpages, homepage updates, design and creation of event platforms.
- Following brand guidelines and acting as brand guardian for the organisation, ensuring visual consistency and alignment with brand guidelines, and advising other colleagues where required.
- Assisting with the selection of photos and images for websites, newsletters and social media channels, and keeping image libraries organised and selecting/editing final images.
- Assisting with online and in person events where required, and generally across the team if necessary.
- Reviewing graphic design software and equipment regularly to make sure that the tools at hand are appropriate.
- Maintain an awareness and understanding of the latest copyright and intellectual property guidance, activating its use where necessary and making colleagues aware.
- Take day to day responsibility for ensuring the maintenance of the Trusts brand including via appropriate policy.
- To contribute to the annual operational planning process.
- Carry out any other duties that may reasonably be required.
For further details please refer to the attached Job Description and Person Specification documents.
Person Specification
Education/Training/Qualifications
Essential
- Educated to degree level, or equivalent qualification or experience.
- CIPR Advanced certificate or diploma, CIM Professional Certificate or Diploma in Marketing.
Work Experience
Essential
- Knowledge of the health and social care environment in the UK, specifically the NHS.
- A strong graphic design portfolio demonstrating attention to detail and a growing aesthetic sensibility.
- Extensive experience of design (physical and digital), branding, social media content and marketing.
- Experience of designing both for digital and print.
- Experience of working on brand identities.
- Extensive experience of shooting and editing videos.
Desirable
- Experience of website design, UI/UX and content management systems.
- Experience in developing animation and motion graphics.
Knowledge/Skills/Abilities
Essential
- Excellent written and spoken communication skills.
- Excellent working knowledge of Adobe InDesign, Premier Pro, Illustrator and Photoshop.
- Good working knowledge of Microsoft Word and PowerPoint.
- Excellent skills in typesetting, typography, composition and layout.
- Exceptional attention to detail.
- Advanced ability to shoot and edit videos.
Personal Qualities/Special Circumstances
Essential
- Able to work in a fast-paced environment, grasp new systems and platforms, and to realise ideas quickly turning them into engaging content.
- A positive work ethic combined with excellent time management and organisational skills.
- Able to manage own work load and make decisions on competing priorities.
- Committed to supporting high-quality patient care and experience.
- Demonstrates a commitment and recognition to the core values of the NHS and to the Trust's values.
- Committed to continuous professional development and personal growth.
- Regular requirement to use software to create reports; maintain one or more information systems, significant job responsibility.
Person Specification
Education/Training/Qualifications
Essential
- Educated to degree level, or equivalent qualification or experience.
- CIPR Advanced certificate or diploma, CIM Professional Certificate or Diploma in Marketing.
Work Experience
Essential
- Knowledge of the health and social care environment in the UK, specifically the NHS.
- A strong graphic design portfolio demonstrating attention to detail and a growing aesthetic sensibility.
- Extensive experience of design (physical and digital), branding, social media content and marketing.
- Experience of designing both for digital and print.
- Experience of working on brand identities.
- Extensive experience of shooting and editing videos.
Desirable
- Experience of website design, UI/UX and content management systems.
- Experience in developing animation and motion graphics.
Knowledge/Skills/Abilities
Essential
- Excellent written and spoken communication skills.
- Excellent working knowledge of Adobe InDesign, Premier Pro, Illustrator and Photoshop.
- Good working knowledge of Microsoft Word and PowerPoint.
- Excellent skills in typesetting, typography, composition and layout.
- Exceptional attention to detail.
- Advanced ability to shoot and edit videos.
Personal Qualities/Special Circumstances
Essential
- Able to work in a fast-paced environment, grasp new systems and platforms, and to realise ideas quickly turning them into engaging content.
- A positive work ethic combined with excellent time management and organisational skills.
- Able to manage own work load and make decisions on competing priorities.
- Committed to supporting high-quality patient care and experience.
- Demonstrates a commitment and recognition to the core values of the NHS and to the Trust's values.
- Committed to continuous professional development and personal growth.
- Regular requirement to use software to create reports; maintain one or more information systems, significant job responsibility.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Additional information
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
