Job summary
This role is not eligible for visa sponsorship. If it is identified that you require sponsorship to undertake this role your application may be withdrawn
MPFT's Communications Manager role is a unique opportunity to be part of a dynamic and creative team responsible for telling MPFT's story.
The postholder will be play a key role in a hard-working and outcome driven team who are focused on developing high quality communications that authentically tell MPFT's story while also articulating the organisation's ambitions for the future.
The post is fundamental in supporting the delivery of the communications strategy, sharing innovations and news ways of working, which align to the government's 10-year plan. While delivering a competent business-as-usual communications service across four distinct Care Groups. This is a fantastic opportunity for a driven and professional communications expert to develop their skills and work across a range of campaigns and projects.
Main duties of the job
- Provide specialist communication advice to staff across the organisation including directors and senior leaders.
- Develop and implement communication plans and activities in alignment to the communications strategy and the Trust's key priorities.
- Design and develop complex and dynamic content which is suitable for use across all of the Trust's channels.
- Develop content in a range of formats including written copy and digital formats.
- Act independently in the delivery of campaign, communicating effectively to the wider team and organisation and ensuring that the direction is in line with corporate requirements.
- Confidently liaise with external stakeholders including press and media. Prepare press releases/media responses as required and to deadline requirements.
About us
Come and work with us at our award-winning NHS Trust, leading the way for trying new and better ways of working to help improve life for our local communities.
We have around 9,000 staff who provide physical and mental healthcare, support for people with learning disabilities, and adult social care across Staffordshire, Stoke-on-Trent, Shropshire, and Telford & Wrekin. We also run regional and national services, including help for new parents (perinatal care), eating disorders, forensic services, sexual health, and support for people in prison with mental health, drug, or alcohol problems.
We offer great career development for both clinical and non-clinical roles, with ongoing training and support to help you learn and grow.
We are 'United in our Uniqueness' and committed to creating a workplace where everyone feels welcome and can be themselves, no matter their background or identity. We want our staff to feel supported and valued, and we aim to build a team that reflects the communities we serve. Together, we can make sure every voice is heard, and every difference is respected.
Please note, we may be required to close this vacancy early if we receive a high volume of applications
Please be aware that the use of artificial intelligence (AI) in completing application forms will be monitored to ensure fairness and transparency. If you have used AI you must state this in your application.
Job description
Job responsibilities
- Provide specialist communication advice to staff across the organisation including directors and senior leaders.
- Develop and implement communication plans and activities in alignment to the communications strategy and the Trust's key priorities.
- Design and lead communications which are reflective of the Trusts strategic direction and commensurate with best practice, political agendas and corporate style.
- Design and deliver complex campaign approaches and tools in the context of the intended audience and complexities of issue.
- Act independently in the delivery of campaign, communicating effectively to the wider team and organisation and ensuring that the direction is in line with corporate requirements.
- Participate and contribution to the teams wider planning processes to support and advice colleagues from their area of specialism.
- Develop and produce campaigns materials including copywriting, proof-reading and content which can be used across digital platforms.
- Confidently liaise with media contacts on key issues and prepare press releases / media responses as required.
Job description
Job responsibilities
- Provide specialist communication advice to staff across the organisation including directors and senior leaders.
- Develop and implement communication plans and activities in alignment to the communications strategy and the Trust's key priorities.
- Design and lead communications which are reflective of the Trusts strategic direction and commensurate with best practice, political agendas and corporate style.
- Design and deliver complex campaign approaches and tools in the context of the intended audience and complexities of issue.
- Act independently in the delivery of campaign, communicating effectively to the wider team and organisation and ensuring that the direction is in line with corporate requirements.
- Participate and contribution to the teams wider planning processes to support and advice colleagues from their area of specialism.
- Develop and produce campaigns materials including copywriting, proof-reading and content which can be used across digital platforms.
- Confidently liaise with media contacts on key issues and prepare press releases / media responses as required.
Person Specification
Qualifications
Essential
- Educated to degree level, or equivalent level of relevant equivalent experience
- Educated to degree level, or equivalent level of relevant equivalent experience
Experience
Essential
- Experience in a communications or marketing environment
- Demonstrable experience of delivering successful campaigns under pressure within deadlines.
- Demonstrable experience of research-based communications and engagement using a range of evaluation techniques.
- Designing, delivering and evaluating communications campaigns and promotions.
- Translating national policy and providing professional advice on its content.
- Dealing with press enquiries independently and developing accurate, professional press responses and releases.
Desirable
- Understanding of current affairs and health and social care issues.
- Understanding of the role of marketing and communications in a large, complex, diverse, public sector organisation.
- Experience of line management responsibilities.
Skills
Essential
- Social media and engagement tools
- Media relations and PR
- Ability to understand and interpret complex issues
- Self-motivated and able to act on own initiative
- Ability to prioritise and ensure delivery
- Excellent written and verbal communication skills
- Political awareness
- Ability to relate to wide variety of stakeholders
- Strong inter-personal skills
- Ability to respond under pressure
- Analysis of subjective information
- Ability to respond professionally in external meetings
- Project management and time management
- Ability to tailor material for audience
- Experience using Canva or equivalent
- Ability to use video recording equipment
Desirable
- Experience using Abode Creative Suite
- Experience of using video editing software
Personal attributes
Essential
- Customer focused
- Professional approach
Person Specification
Qualifications
Essential
- Educated to degree level, or equivalent level of relevant equivalent experience
- Educated to degree level, or equivalent level of relevant equivalent experience
Experience
Essential
- Experience in a communications or marketing environment
- Demonstrable experience of delivering successful campaigns under pressure within deadlines.
- Demonstrable experience of research-based communications and engagement using a range of evaluation techniques.
- Designing, delivering and evaluating communications campaigns and promotions.
- Translating national policy and providing professional advice on its content.
- Dealing with press enquiries independently and developing accurate, professional press responses and releases.
Desirable
- Understanding of current affairs and health and social care issues.
- Understanding of the role of marketing and communications in a large, complex, diverse, public sector organisation.
- Experience of line management responsibilities.
Skills
Essential
- Social media and engagement tools
- Media relations and PR
- Ability to understand and interpret complex issues
- Self-motivated and able to act on own initiative
- Ability to prioritise and ensure delivery
- Excellent written and verbal communication skills
- Political awareness
- Ability to relate to wide variety of stakeholders
- Strong inter-personal skills
- Ability to respond under pressure
- Analysis of subjective information
- Ability to respond professionally in external meetings
- Project management and time management
- Ability to tailor material for audience
- Experience using Canva or equivalent
- Ability to use video recording equipment
Desirable
- Experience using Abode Creative Suite
- Experience of using video editing software
Personal attributes
Essential
- Customer focused
- Professional approach
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
