Job summary
If
you have a passion for communications, a keen interest in digital and want to
experience working in one of the UKs busiest NHS Trusts, then look no further!
Were
looking for an enthusiastic, proactive Communications Officer to join our
Digital IT team (DIT). DIT look after the Trusts information technology,
responsible for delivering and embedding the latest digital innovations,
finding the right hardware and software to meet business needs, turning
information into insight and everything in between. Its an exciting time to
join DIT in Leeds, as we continue to build the digital foundations which will
improve the day-to-day experience of our patients and staff and support the
delivery of world class healthcare and research.
Youll
be full of new ideas, with previous experience of writing and delivering
communications plans, a creative approach and an eye for detail to make sure no
opportunities are missed. Youll use your talent for translating complex
information into clear and engaging content to help us promote and celebrate
our achievements across all internal and external channels.
In return, we can offer you a varied, interesting and
challenging role, working as part of a fantastic team and offering all the
support you need to learn at pace and achieve your career ambitions.
Main duties of the job
Plan
and deliver effective, engaging communications to support and promote the work
of the Trusts Digital team.
Proactively identify, research, write
and distribute content, including newsletter articles, web and social media
content, press releases, video, case studies, and award entries.
Produce graphic materials to support
written content, including social media graphics and infographics.
Work with various colleagues to
develop appropriate strategies and plans to support project communications and
engagement.
Advise
colleagues across the team on communications best practice, providing
appropriate support.
About us
Digital
Communications is part of the Trusts IT team.
Were a small team with lots of varied skills, and we work closely with
Corporate Communications, particularly supporting the more technical side of
the Trusts approach to digital communications channels. Were mainly working
from home at the moment, but we catch up regularly on Microsoft Teams and
provide lots of virtual support for each other as needed. No two days are ever
the same, and our work is really rewarding we get the opportunity to work
with lots of fantastic teams and colleagues across the Trust on challenging,
exciting projects which bring our Trust values to life.
Leeds Teaching Hospitals is committed to our process
of redeploying 'at risk' members of our existing workforce to new roles. As
such, all our job adverts are subject to this policy and we reserve the right
to close, delay or remove adverts while this process is completed. If you do
experience a delay in the shortlisting stage of the recruitment cycle, please
bear with us while this process is completed, and contact the named contact if
you have any questions.
Job description
Job responsibilities
The
post holder will be an integral part of the communications team responsible for
supporting the delivery of an effective internal and external communications
service to support Leeds Teaching Hospitals NHS Trust in the delivery of its
vision, goals and objectives.
This
post covers the whole range of communications functions, providing the
opportunity to be involved in all aspects of work.
The
post has specific responsibility for the planning and delivery of effective,
engaging communications to support and promote the work of the Trusts Digital
team. The post holder will plan, support and manage
activity in a wide range of areas, including internal and external
communications, marketing materials, project-related communications, campaigns,
events and projects.
The post holder will develop appropriate systems and
processes within the Digital Communications team and will be responsible for
maintenance of these systems, particularly focusing on frequency, quality and
evaluating the effectiveness of communications. Information from these systems
will also be used in thecontent of reports to a range of senior
colleagues and will be used to inform continuous improvement. The post holder
will have responsibility for working with senior colleagues in various teams to
facilitate improvement.
The post holder will be responsible for developing and
delivering effective, engaging communications materials, and for proactively
identifying, writing and distributing content. The post holder will also be
responsible for evaluation, ensuring that the communications team have a clear
picture of activity that can be used to inform decision-making and progress
against agreed KPIs.
A key aspect of the work will be to liaise with senior
colleagues to develop appropriate strategies and plans to support project communications
and engagement and identify good practice, examples and case studies for use in
corporate communications.
Job description
Job responsibilities
The
post holder will be an integral part of the communications team responsible for
supporting the delivery of an effective internal and external communications
service to support Leeds Teaching Hospitals NHS Trust in the delivery of its
vision, goals and objectives.
This
post covers the whole range of communications functions, providing the
opportunity to be involved in all aspects of work.
The
post has specific responsibility for the planning and delivery of effective,
engaging communications to support and promote the work of the Trusts Digital
team. The post holder will plan, support and manage
activity in a wide range of areas, including internal and external
communications, marketing materials, project-related communications, campaigns,
events and projects.
The post holder will develop appropriate systems and
processes within the Digital Communications team and will be responsible for
maintenance of these systems, particularly focusing on frequency, quality and
evaluating the effectiveness of communications. Information from these systems
will also be used in thecontent of reports to a range of senior
colleagues and will be used to inform continuous improvement. The post holder
will have responsibility for working with senior colleagues in various teams to
facilitate improvement.
The post holder will be responsible for developing and
delivering effective, engaging communications materials, and for proactively
identifying, writing and distributing content. The post holder will also be
responsible for evaluation, ensuring that the communications team have a clear
picture of activity that can be used to inform decision-making and progress
against agreed KPIs.
A key aspect of the work will be to liaise with senior
colleagues to develop appropriate strategies and plans to support project communications
and engagement and identify good practice, examples and case studies for use in
corporate communications.
Person Specification
Qualifications
Essential
- Educated to degree level in a related subject or equivalent experience in a PR and communications field.
Experience
Essential
- Experience of writing and implementing internal and external communications action plans.
- Experience of working to and meeting tight deadlines.
- Experience of writing material for different audiences and formats.
- Knowledge and experience of key communications and PR procedures.
- Experience of writing for and updating corporate websites including ensuring appropriate use of design.
- An interest in IT projects and systems.
- Knowledge and experience of working with the media with an understanding of how the media works, experience of handling media enquiries and writing press releases.
- Knowledge and experience of setting up and maintaining robust office administration systems such as forward planning, databases etc.
- Knowledge of social media channels and experience of use in a large organisation, identifying and writing material in the appropriate tone.
- Knowledge of print, production and design principles and processes.
- Experience of using content management systems
Desirable
- Technical copywriting experience.
- Experience of writing briefings for visits, events and issue management
Other criteria
Essential
- A can do attitude
- Friendly, professional and outgoing manner
- Mature, flexible and co-operative approach
- Able to fulfil Occupational Health requirements for the post (with reasonable adjustments if necessary).
Skills & behaviours
Essential
- Ability to write for multiple audiences.
- Excellent attention to detail and accuracy.
- Excellent interpersonal skills and ability to build strong relationships.
- Ability to work independently and as part of a team.
- Excellent planning, prioritisation and organisational skills
- Excellent written and verbal communications skills.
- Able to work to tight timescales and deadlines.
- Highly developed computer skills.
- Ability to interpret information in the development of media or communications materials.
- Able to manage systems and process to enable the operating of an effective communications department.
Desirable
- Awareness and sensitivity to the external political environment.
Person Specification
Qualifications
Essential
- Educated to degree level in a related subject or equivalent experience in a PR and communications field.
Experience
Essential
- Experience of writing and implementing internal and external communications action plans.
- Experience of working to and meeting tight deadlines.
- Experience of writing material for different audiences and formats.
- Knowledge and experience of key communications and PR procedures.
- Experience of writing for and updating corporate websites including ensuring appropriate use of design.
- An interest in IT projects and systems.
- Knowledge and experience of working with the media with an understanding of how the media works, experience of handling media enquiries and writing press releases.
- Knowledge and experience of setting up and maintaining robust office administration systems such as forward planning, databases etc.
- Knowledge of social media channels and experience of use in a large organisation, identifying and writing material in the appropriate tone.
- Knowledge of print, production and design principles and processes.
- Experience of using content management systems
Desirable
- Technical copywriting experience.
- Experience of writing briefings for visits, events and issue management
Other criteria
Essential
- A can do attitude
- Friendly, professional and outgoing manner
- Mature, flexible and co-operative approach
- Able to fulfil Occupational Health requirements for the post (with reasonable adjustments if necessary).
Skills & behaviours
Essential
- Ability to write for multiple audiences.
- Excellent attention to detail and accuracy.
- Excellent interpersonal skills and ability to build strong relationships.
- Ability to work independently and as part of a team.
- Excellent planning, prioritisation and organisational skills
- Excellent written and verbal communications skills.
- Able to work to tight timescales and deadlines.
- Highly developed computer skills.
- Ability to interpret information in the development of media or communications materials.
- Able to manage systems and process to enable the operating of an effective communications department.
Desirable
- Awareness and sensitivity to the external political environment.
