Job summary
Do
you want to help celebrate the hard work of the NHS, have a reliable job with
excellent career development opportunities?
The
Leeds Teaching Hospitals NHS Trust is looking for a Communications Manager to
join our team based at St James Hospital.
We
are seeking a dynamic and creative communications professional to help
promote our achievements & successes both within the Trust and to external
stakeholders.
You
will be embedded in the Estates & Facilities team but will have close
working links with the Trusts Communications team, who you will be
professionally accountable to.
Initial
focus will include:
Help us really engage with our
people - you will advise on staff engagement communications, promote
recognition schemes/awards and develop our recruitment campaign materials & media
Leading & developing our internal & external social media platforms
Lead our communications on the all
good work that Estates & Facilities do
Advise/support around all aspects
of media activity
You
must be educated to degree level, or have equivalent experience and hold a
recognised qualification in public relations, communication, journalism or
marketing
37.5
hours per week working Monday - Friday
Salary
£37,338 - £44,962
Annual
leave starting at 27 days per annum plus statutory bank holidays rising to 33
days with service.
An
excellent contributory pension scheme.
On
site car parking
On-site
Trust Nursery
Flexible
working available
Main duties of the job
The
post holder will be an integral part of the Estates and Facilities management
team responsible for providing an effective internal and external
communications & engagement service to support Estates and Facilities in
the delivery of its vision, goals and objectives. Provide expert advice to staff at all levels
across the organisation, this includes drafting statements and responding to
media enquiries, in liaison with the corporate comms. team.
Core
tasks will include:-
-
Annual E & F events ( E & F awards, E & F day, Staff survey, Flu
campaigns, Appraisal season, general E & F awareness days)
-
E & F comms, including organisational notices, operational updates, team
brief, and 'Our Week' stories
-
Recruitment advert support
-
Intranet and web updates
-
Social media posts
-
Development of our comms. strategy
-
Supporting the role of communication and engagement champions
-
Raising profile externally, increase number of positive news stories and case
studies
The
Trust operates across a number of hospital sites and regular travel between
sites should be expected.
Expected Shortlisting Date 02/09/2024
Planned Interview Date 18/09/2024
About us
Leeds
Teaching Hospitals employs over 20,000 staff, providing care to 1.6 million
patients every year.
The
Estates and Facilities team keep the Trust's sites running and manage one of
the largest estate portfolios across the NHS. With over 2,500 staff working in
the team, we provide a range of facilities management services and ensure our
buildings and environments are fit for purpose, clean and safe.
Whether
we're cleaning wards, maintaining buildings, monitoring environmental impact,
providing staff childcare, delivering hot meals to patients or patrolling our
sites, we support the delivery of patient care.
Guided
by our Leeds Way Values, we are committed to creating the best place to work
and being the employer of choice for estates and facilities in the region. By
joining the Estates and Facilities team, you'll have access to a friendly
support network with ongoing training, career progression and an excellent
benefits package.
Leeds Teaching Hospitals is committed to our process
of redeploying 'at risk' members of our existing workforce to new roles. As
such, all our job adverts are subject to this policy and we reserve the right
to close, delay or remove adverts while this process is completed. If you do
experience a delay in the shortlisting stage of the recruitment cycle, please
bear with us while this process is completed, and contact the named contact if
you have any questions.
Job description
Job responsibilities
Lead on a range of internal and
external communications projects working with colleagues from across the
Estates & Facilities seeking advice and support from colleagues and
managers as appropriate.
Develop and deliver effective
multi-channel communications plans for individual projects across the Estates
& Facilities.
Develop, implement and monitor
communications plans and carry out audits to evaluate implementation and
effectiveness.
Act as a lead for specific areas of
communications activity and oversee this activity across the Team.
Develop and implement appropriate
mechanisms and deliver effective internal communications across the Estates
& Faculties including
producing electronic bulletins,
newsletters, internet content, screensavers, organising and managing staff
events and using social media
to engage and promote our staff.
Research, write and produce a range
of communications materials including press releases, newsletters, corporate
publications, annual
reports, leaflets, posters, patient
information, briefings, social media content, and website content. Briefing
design and print contractors
as appropriate.
Support the delivery of an
effective proactive and reactive media handling service across the Estates
& Facilities.
Assisting corporate comms team to
plan, promote and organise internal and external events including
VIP/ministerial visits, staff events,
awards events and corporate events such as AGM etc.
Proactively identify opportunities
to promote the work of the Estates & Facilities and identify
opportunities to raise awareness of its
services, staff etc.
Support colleagues to ensure that
communications and engagement with stakeholders is effective, proactive and
co-ordinated.
Commission work with designers and
other contractors ensuring it is delivered on time and to high standards
within agreed budgets.
Ensure the use of all appropriate
systems and processes to ensure the efficient running of the communications
and make suggestions
for improvement where necessary.
Support and develop a range of
digital communications including writing, editing and distributing electronic
briefings, intranet content,
web content and the Trusts social
media channels for projects and corporate activity.
Provide advice, write guidance and
support staff around all aspects of media activity in particular the use of
social and digital media.
Contribute to the development of
the Estates & Facilities website and intranet and take a lead role in
ensuring they are up-to-date and
effective.
Tailor and implement national and
regional communications campaigns for Estates & Facilities and local
community as appropriate.
Provide a professional and customer
focused communications service ensuring confidentiality of patient and staff
information at all
times.
Develop and build strong working
relationships internally and externally.
Work in partnership with other
health and social care organisation to ensure a consistent and collaborative
approach to communications
where appropriate.
The
communications strategy sets out four areas of focus.
Improving internal communications
and engagement
Improving the quality and
accessibility of information
Building awareness of the trust and
its work
Strengthening public and
stakeholder confidence.
Job description
Job responsibilities
Lead on a range of internal and
external communications projects working with colleagues from across the
Estates & Facilities seeking advice and support from colleagues and
managers as appropriate.
Develop and deliver effective
multi-channel communications plans for individual projects across the Estates
& Facilities.
Develop, implement and monitor
communications plans and carry out audits to evaluate implementation and
effectiveness.
Act as a lead for specific areas of
communications activity and oversee this activity across the Team.
Develop and implement appropriate
mechanisms and deliver effective internal communications across the Estates
& Faculties including
producing electronic bulletins,
newsletters, internet content, screensavers, organising and managing staff
events and using social media
to engage and promote our staff.
Research, write and produce a range
of communications materials including press releases, newsletters, corporate
publications, annual
reports, leaflets, posters, patient
information, briefings, social media content, and website content. Briefing
design and print contractors
as appropriate.
Support the delivery of an
effective proactive and reactive media handling service across the Estates
& Facilities.
Assisting corporate comms team to
plan, promote and organise internal and external events including
VIP/ministerial visits, staff events,
awards events and corporate events such as AGM etc.
Proactively identify opportunities
to promote the work of the Estates & Facilities and identify
opportunities to raise awareness of its
services, staff etc.
Support colleagues to ensure that
communications and engagement with stakeholders is effective, proactive and
co-ordinated.
Commission work with designers and
other contractors ensuring it is delivered on time and to high standards
within agreed budgets.
Ensure the use of all appropriate
systems and processes to ensure the efficient running of the communications
and make suggestions
for improvement where necessary.
Support and develop a range of
digital communications including writing, editing and distributing electronic
briefings, intranet content,
web content and the Trusts social
media channels for projects and corporate activity.
Provide advice, write guidance and
support staff around all aspects of media activity in particular the use of
social and digital media.
Contribute to the development of
the Estates & Facilities website and intranet and take a lead role in
ensuring they are up-to-date and
effective.
Tailor and implement national and
regional communications campaigns for Estates & Facilities and local
community as appropriate.
Provide a professional and customer
focused communications service ensuring confidentiality of patient and staff
information at all
times.
Develop and build strong working
relationships internally and externally.
Work in partnership with other
health and social care organisation to ensure a consistent and collaborative
approach to communications
where appropriate.
The
communications strategy sets out four areas of focus.
Improving internal communications
and engagement
Improving the quality and
accessibility of information
Building awareness of the trust and
its work
Strengthening public and
stakeholder confidence.
Person Specification
Qualifications
Essential
- Educated to degree level or equivalent experience with recognised qualification in public relations, communications, journalism or marketing.
- Minimum two years post graduate experience in a PR/Communications role.
Desirable
- Experience of working in the public sector/large and complex organisation
Skills and Behaviours
Essential
- Invests time to understand the needs, priorities and goals of others they are working with
- Having robust judgement is essential and being able to work both independently and as an integral part of a team is key.
Experience
Essential
- Experience of developing and implementing multi-channel communications plans and leading and managing projects
- Knowledge of social media channels and experience of using them corporately and identifying and writing material in the appropriate tone.
- Knowledge and experience of developing materials for use on websites and intranet.
- Experience of writing material for different audiences
- An understanding of what makes a good story and the workings of the media is essential as is an understanding of effective stakeholder engagement, including staff.
- Knowledge of web-based applications and other technology and social media will be required to ensure an efficient and effective approach and knowledge of evaluation techniques to demonstrate impact.
Additional Requirements
Essential
- Ability to interpret complex information into plain English in the development of media or communications materials.
- Ability to write for multiple audiences.
Person Specification
Qualifications
Essential
- Educated to degree level or equivalent experience with recognised qualification in public relations, communications, journalism or marketing.
- Minimum two years post graduate experience in a PR/Communications role.
Desirable
- Experience of working in the public sector/large and complex organisation
Skills and Behaviours
Essential
- Invests time to understand the needs, priorities and goals of others they are working with
- Having robust judgement is essential and being able to work both independently and as an integral part of a team is key.
Experience
Essential
- Experience of developing and implementing multi-channel communications plans and leading and managing projects
- Knowledge of social media channels and experience of using them corporately and identifying and writing material in the appropriate tone.
- Knowledge and experience of developing materials for use on websites and intranet.
- Experience of writing material for different audiences
- An understanding of what makes a good story and the workings of the media is essential as is an understanding of effective stakeholder engagement, including staff.
- Knowledge of web-based applications and other technology and social media will be required to ensure an efficient and effective approach and knowledge of evaluation techniques to demonstrate impact.
Additional Requirements
Essential
- Ability to interpret complex information into plain English in the development of media or communications materials.
- Ability to write for multiple audiences.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
