Job summary
Are you a motivated, creative and innovative communication professional with an eye for a good story and ability to communicate complex topics in a simple and engaging way? We are looking for someone with strong copywriting and organisational skills to join our small, but multi-talented team, to help celebrate mental health, learning disability and autism services in Lincolnshire.
Your role will be instrumental in keeping staff, our patients and public up-to-date with all of the great things happening within the Trust. You'll do this by producing an excellent standard of written work, liaising closely with local media and utilising our growing network social media channels.
Strong communication and interpersonal skills are essential to be able to work across the organisation at all levels. You will often need to work with complex briefs and tight deadlines, so close attention to detail is imperative.
No two days are ever the same so being adaptable is essential, as is the ability to manage your own time. Come help us drive excellent communications every day.
For an informal discussion please call Jo Walker, Head of Communications on 07966969907 or email Joanna.walker2@nhs.net
Main duties of the job
Provide support to deliver the Trust's internal and external communications strategies, project specific communications and campaigns.
Source content and write compelling copy for use in internal and external publications and websites.
Prepare the weekly staff e-bulletin Weekly Word. Source articles of interest, prepare, rewrite and edit copy to improve readability (Plain English). Proof-read and distribute via global email.
Provide support to the communications team to prepare team brief, facilitate the meeting and distribute information to senior managers.
Support with the preparation of the members magazine/e-bulletin Better Together.
Assist with the design and print of patient and carer information, including editing copy to improve readability (Plain English) and setting in Trust template designs.
Support with the organisation and administration of corporate events.
Produce and create video and photo content where required.
Maintain the good reputation of the organisation by identifying, researching and writing regular good news stories for the local, regional, trade/professional and national media.
Assist with general media enquiries.
Monitor and evaluate media coverage.
Social media management
Assist teams and provide advice to enable teams to update their website and intranet content using Trust content management systems.
About us
Lincolnshire Partnership NHS Foundation Trust provides mental health services and a number of learning disability, autism and social care services in the county of Lincolnshire. Employing around 2,800 staff, and serving a population of over 766,000, our people lie at the heart of everything we do.
You could be part of a Trust rated by staff as one of the best mental health and learning disability trusts in England. We firmly believe the key to high quality care is a contented workforce. This is reflected in our Care Quality Commission rating of 'outstanding' for well-led and 'good' overall. In the most recent National NHS Staff Survey, our staff rated us as the number one trust nationally for staff morale and one of the top scoring NHS Trusts in the Midlands for being compassionate and inclusive. We're really proud of this!
We offer options for flexible working and provide a wide range of training and promotion opportunities in all professions. We support and celebrate diversity, have active staff networks groups and are always looking at what more we can do to support our staff.
Whether you're taking the first exciting steps in your career, itching for a new challenge or searching for a better place to raise a family, Lincolnshire has arange of rewarding health and social care careers in a county that's friendly, fascinating, affordable and brimming with everything you need to live a happy life.Visitbeinlincolnshire.comto find out more.
Job description
Job responsibilities
Communications
Provide support to deliver the Trusts internal and external communications strategies, project specific communications and campaigns.
Write compelling copy for use in internal and external publications and websites.
Prepare the weekly staff e-bulletin Weekly Word. Source articles of interest, prepare, rewrite and edit copy to improve readability (Plain English). Proof-read and distribute via global email.
Provide support to the communications team to prepare team brief, facilitate the meeting and distribute information to senior managers.
Support with the preparation of the members magazine/e-bulletin Better Together - source articles of interest, prepare, rewrite and edit copy to improve readability (Plain English). Support with proof-reading.
Assist in the procurement of professional photography, video production, design and print.
Assist with the design and print of patient and carer information, including editing copy to improve readability (Plain English) and setting in Trust template designs.
Support with the organisation and administration of corporate events.
Produce and create video and photo content where required.
Other administration duties as required. For example, arranging meetings, monitoring shared inbox, placing orders on Trusts procurement system, travel arrangements, distribution of communication and marketing materials, handling telephone calls, maintaining health events calendar.
May be required to work out of core office hours to attend or assist with evening or weekend meetings and events when necessary.
Media/Public Relations
Maintain the good reputation of the organisation by identifying, researching and writing regular good news stories for the local, regional, trade/professional and national media.
Assisting with general media enquiries, ensuring they are logged, referred on and answered in a timely, controlled and consistent manner.
Monitoring and evaluating media coverage, working with the communications manager to ensure any factual inaccuracies are dealt with and corrections sought.
Preparing a summary of media coverage for the senior team each month.
Manage the administration of media contacts with the Trust. Maintaining the media database.
Social media and website
Source and create new content that promotes the Trust, and its services.
Monitor and moderate comments, providing responses or seeking advice for such from either communications manager or subject specialist. Escalate to the communications manager any potential PR issues arising on social media which might impact the Trusts reputation.
Responsible for scheduling national campaign assets on the Trusts social media channels.
Assist teams and provide advice to enable teams to update their website and intranet content using Trust content management system.
Job description
Job responsibilities
Communications
Provide support to deliver the Trusts internal and external communications strategies, project specific communications and campaigns.
Write compelling copy for use in internal and external publications and websites.
Prepare the weekly staff e-bulletin Weekly Word. Source articles of interest, prepare, rewrite and edit copy to improve readability (Plain English). Proof-read and distribute via global email.
Provide support to the communications team to prepare team brief, facilitate the meeting and distribute information to senior managers.
Support with the preparation of the members magazine/e-bulletin Better Together - source articles of interest, prepare, rewrite and edit copy to improve readability (Plain English). Support with proof-reading.
Assist in the procurement of professional photography, video production, design and print.
Assist with the design and print of patient and carer information, including editing copy to improve readability (Plain English) and setting in Trust template designs.
Support with the organisation and administration of corporate events.
Produce and create video and photo content where required.
Other administration duties as required. For example, arranging meetings, monitoring shared inbox, placing orders on Trusts procurement system, travel arrangements, distribution of communication and marketing materials, handling telephone calls, maintaining health events calendar.
May be required to work out of core office hours to attend or assist with evening or weekend meetings and events when necessary.
Media/Public Relations
Maintain the good reputation of the organisation by identifying, researching and writing regular good news stories for the local, regional, trade/professional and national media.
Assisting with general media enquiries, ensuring they are logged, referred on and answered in a timely, controlled and consistent manner.
Monitoring and evaluating media coverage, working with the communications manager to ensure any factual inaccuracies are dealt with and corrections sought.
Preparing a summary of media coverage for the senior team each month.
Manage the administration of media contacts with the Trust. Maintaining the media database.
Social media and website
Source and create new content that promotes the Trust, and its services.
Monitor and moderate comments, providing responses or seeking advice for such from either communications manager or subject specialist. Escalate to the communications manager any potential PR issues arising on social media which might impact the Trusts reputation.
Responsible for scheduling national campaign assets on the Trusts social media channels.
Assist teams and provide advice to enable teams to update their website and intranet content using Trust content management system.
Person Specification
Qualifications
Essential
- Diploma in journalism/media, public relations or marketing or equivalent qualification/working experience for minimum two years.
- Five GCSEs grade A-C (or equivalent) including English and mathematics.
- Evidence of continuing professional development.
Desirable
- Other qualification in journalism or communications/PR related field.
- Continuing education or professional development in marketing, communications, public relations or journalism
Experience
Essential
- Minimum two years professional experience in public relations, marketing, communications or journalism role.
- Experience of writing engaging copy for different audiences.
- Ability to turn complex information into easily understood messages, suitable for different channels e.g., print and online.
- Experience of using and managing social media accounts.
- Proven experience of working with the media, handling calls and enquiries positively, professionally and timely.
- Experience of working with a variety of people and groups, including clinical and non-clinical staff, the public, community and voluntary sector organisations.
- Working with confidential materials and in sensitive situations.
Desirable
- Working in the NHS
- Strength in marketing and communication activities
- Project management skills
- Experience of arranging and supporting events and conferences
- Working with film and broadcast media companies
- Experience of working with design and print agencies.
Skills
Essential
- Excellent communication skills - both written and oral
- Confident communicator with excellent interpersonal skills.
- Ability to work in a fast-paced environment, handling challenging issues and conflicting deadlines on a regular basis
- Self-motivated, proactive and innovative.
- Competent and capable with high attention to detail.
- Computer literate with high level of IT skills - with good knowledge of Microsoft
- Demonstrative skills in social media on various platforms
- Organised and able to produce high quality work to short deadlines.
- Ability to deal sensitively with confidential information.
- Creative approach to problem solving
- Able to work as part of a team, whilst also comfortable to work independently
Desirable
- Experience of using desktop publishing software including Adobe Creative Suite (InDesign, photoshop)
- Experience of video editing
- Experience of using web content management systems
Special requirements
Essential
- Driving licence and access to a vehicle for work purposes
- Knowledge and understanding of the media (press, TV and radio).
Desirable
- Knowledge of key issues currently facing the NHS
- Knowledge of Trust policies and procedures, particularly those relevant to corporate communications
Person Specification
Qualifications
Essential
- Diploma in journalism/media, public relations or marketing or equivalent qualification/working experience for minimum two years.
- Five GCSEs grade A-C (or equivalent) including English and mathematics.
- Evidence of continuing professional development.
Desirable
- Other qualification in journalism or communications/PR related field.
- Continuing education or professional development in marketing, communications, public relations or journalism
Experience
Essential
- Minimum two years professional experience in public relations, marketing, communications or journalism role.
- Experience of writing engaging copy for different audiences.
- Ability to turn complex information into easily understood messages, suitable for different channels e.g., print and online.
- Experience of using and managing social media accounts.
- Proven experience of working with the media, handling calls and enquiries positively, professionally and timely.
- Experience of working with a variety of people and groups, including clinical and non-clinical staff, the public, community and voluntary sector organisations.
- Working with confidential materials and in sensitive situations.
Desirable
- Working in the NHS
- Strength in marketing and communication activities
- Project management skills
- Experience of arranging and supporting events and conferences
- Working with film and broadcast media companies
- Experience of working with design and print agencies.
Skills
Essential
- Excellent communication skills - both written and oral
- Confident communicator with excellent interpersonal skills.
- Ability to work in a fast-paced environment, handling challenging issues and conflicting deadlines on a regular basis
- Self-motivated, proactive and innovative.
- Competent and capable with high attention to detail.
- Computer literate with high level of IT skills - with good knowledge of Microsoft
- Demonstrative skills in social media on various platforms
- Organised and able to produce high quality work to short deadlines.
- Ability to deal sensitively with confidential information.
- Creative approach to problem solving
- Able to work as part of a team, whilst also comfortable to work independently
Desirable
- Experience of using desktop publishing software including Adobe Creative Suite (InDesign, photoshop)
- Experience of video editing
- Experience of using web content management systems
Special requirements
Essential
- Driving licence and access to a vehicle for work purposes
- Knowledge and understanding of the media (press, TV and radio).
Desirable
- Knowledge of key issues currently facing the NHS
- Knowledge of Trust policies and procedures, particularly those relevant to corporate communications
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
