Job summary
Are you a talented external communications and marketing officer who can help us raise the profile of the Health Innovation Network across the health and care sector?
We are now recruiting for a Communications and Marketing Manager to join the Health Innovation Network (HIN) South London. This role is focused planning and creating engaging communications aimed at our external stakeholders, driving awareness and understanding of our projects as we seek to improve health and care in south London and beyond.
Hosted by Guy's and St Thomas's NHS Foundation Trust, we enjoy the benefits of being NHS members of staff while focusing on innovation to improve the lives of patients and staff in the health and care sector.
Main duties of the job
Our projects span a wide variety of specialisms and clinical areas, from mental health to digital technology and transformation.
However, regardless of the project or programme, our work is always worth communicating.
Whether it is sharing the insights from our latest evaluation with commissioning teams, or letting local clinicians know about an upcoming training programme, engaging with the wider health and care community is an essential part our work.
Our external marketing and communications officer (closely supported by the rest of the communications team) is responsible for much of this work on a day-to-day basis.
The role involves using a variety of communications skills to promote our work, with a particular focus on media management and events. You will be expected to develop strong internal and external relationships with stakeholders including project managers, clinicians, communications colleagues at partner organisations and journalists, leveraging this network to ensure our projects get maximum visibility.
About us
What is the Health Innovation Network?
The HIN is the health innovation network for south London, one of 15 similar organisations across England. We work across a range of health and care services through each of our clinical and innovation themes, to transform care in diabetes, patient safety, mental health, cardiovascular and healthy ageing and to accelerate innovations into the NHS. Health innovation networks help mobilise the value that the NHS can add as an economic asset to the UK economy. The HIN works with a range of expert support and services across the health and care sectors that support NHS innovators and companies to realise the commercial and economic potential of their innovations.
As part of the HIN adaptable working principles, which allows our ability to adapt to changes in project portfolios and gives staff the opportunity to enhance their skills and expertise, the successful candidate may be asked to operate across other themes and projects.
Our Values
Brave - We encourage our teams and others to be brace with their ideas and support them to try new things.
Kind - We care about each other, the people we work with and about the health and wellbeing of south Londoners.
Open - We're open about what we do, and we share what we learn.
Different - We think differently, and we are strong because of our diverse background, talents, and experiences.
Together - We build communities and networks, we collaborate, and we connect.
Job description
Job responsibilities
The role of the External Marketing Communications Officer is to support the Manager with the implementation of external marketing of the HIN to ensure that key stakeholders are well informed and that messages are aligned to the priorities of the HIN.
The External Marketing Communications Officer will also oversee the provision of accurate and relevant information about the organisation and its services.
The postholder will report to the Manager but they will also work closely with other HIN teams to ensure that needs and views are taken into account when creating any information or literature.
The External Marketing Communications Officer will be responsible for the day-to-day delivery of external communications and marketing using the existing channels and assist with the development of new and innovative ways of engaging and communicating with stakeholders, including the media.
They will support the Manager in the organisation and administration of stakeholder events, briefings and meetings.
The postholder will need to have existing experience of working in communications and/or marketing, preferably with knowledge and experience of media relations.
They will be confident and able to deputise for the Marketing Communications Manager when necessary.
Job description
Job responsibilities
The role of the External Marketing Communications Officer is to support the Manager with the implementation of external marketing of the HIN to ensure that key stakeholders are well informed and that messages are aligned to the priorities of the HIN.
The External Marketing Communications Officer will also oversee the provision of accurate and relevant information about the organisation and its services.
The postholder will report to the Manager but they will also work closely with other HIN teams to ensure that needs and views are taken into account when creating any information or literature.
The External Marketing Communications Officer will be responsible for the day-to-day delivery of external communications and marketing using the existing channels and assist with the development of new and innovative ways of engaging and communicating with stakeholders, including the media.
They will support the Manager in the organisation and administration of stakeholder events, briefings and meetings.
The postholder will need to have existing experience of working in communications and/or marketing, preferably with knowledge and experience of media relations.
They will be confident and able to deputise for the Marketing Communications Manager when necessary.
Person Specification
Qualifications/ Education
Essential
- Educated to degree level or equivalent experience in a relevant discipline eg journalism, marketing, communications etc
Previous experience
Essential
- Experience of working within external marketing communications and/or journalism
Skills/Knowledge/ Ability
Essential
- Knowledge of the health and social care environment in the UK, specifically the NHS
- Good attention to detail and proof reading skills
- Ability to receive complex information and reproduce it in a way that is easy to understand
- Excellent planning and organisational skills
- Ability to work with a range of staff at varying levels
- Good time management skills and ability to prioritise own workload
- Able to use own initiative
- Highly competent in the use of relevant computer programmes, e.g. Microsoft Office, InDesign and other free to use design tools such as Canva
- Functional ability to use email marketing platforms e.g. MailChimp, Dotmailer
Personal Qualities - Team work
Essential
- Must be able to demonstrate behaviours consistent with the Trust's Values and Behaviours
- Team player
- Analytical mind
- Have a flexible and dedicated approach to work.
- A commitment to public sector values.
- Excellent time management and organisational skills.
- Highly developed oral, written and presentation skills, with the ability to develop, communicate and gain ownership for a clear vision and direction.
- Facilitation skills, leading large meetings and events and confidently involving all participants
- Understanding of and commitment to equal opportunities in employment and service delivery.
- Personal and professional demeanour and credibility that generates trust and confidence in others.
- The highest degree of honesty and integrity
Person Specification
Qualifications/ Education
Essential
- Educated to degree level or equivalent experience in a relevant discipline eg journalism, marketing, communications etc
Previous experience
Essential
- Experience of working within external marketing communications and/or journalism
Skills/Knowledge/ Ability
Essential
- Knowledge of the health and social care environment in the UK, specifically the NHS
- Good attention to detail and proof reading skills
- Ability to receive complex information and reproduce it in a way that is easy to understand
- Excellent planning and organisational skills
- Ability to work with a range of staff at varying levels
- Good time management skills and ability to prioritise own workload
- Able to use own initiative
- Highly competent in the use of relevant computer programmes, e.g. Microsoft Office, InDesign and other free to use design tools such as Canva
- Functional ability to use email marketing platforms e.g. MailChimp, Dotmailer
Personal Qualities - Team work
Essential
- Must be able to demonstrate behaviours consistent with the Trust's Values and Behaviours
- Team player
- Analytical mind
- Have a flexible and dedicated approach to work.
- A commitment to public sector values.
- Excellent time management and organisational skills.
- Highly developed oral, written and presentation skills, with the ability to develop, communicate and gain ownership for a clear vision and direction.
- Facilitation skills, leading large meetings and events and confidently involving all participants
- Understanding of and commitment to equal opportunities in employment and service delivery.
- Personal and professional demeanour and credibility that generates trust and confidence in others.
- The highest degree of honesty and integrity
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Additional information
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
