Job summary
Part time - 15 hours per week.
Are you passionate about healthcare and committed to making
a positive impact in your community? Rotherham Hospital & Community Charity
is seeking a dynamic and creative Marketing & Communications Officer to
join our team. As a vital member of the organisation, you will play a key role
in promoting our mission, engaging supporters, and raising crucial funds to
enhance healthcare services. If youre a strategic thinker with excellent
communication skills and a flair for marketing, we want to hear from you!
As our Marketing & Communications Officer, you will be at the forefront of
promoting our charitys initiatives, engaging with our community, and creating
compelling content that resonates with our audience. This role offers a unique
opportunity to blend your marketing and communications skills to raise
awareness, drive fundraising efforts and showcase our work.
At Rotherham Hospital & Community Charity, we believe in the power of
community and the impact it can have on healthcare. By joining our team, youll
be part of a passionate and dedicated group working towards a common goal
improving lives and contributing to the well-being of our community. We offer a
supportive and collaborative work environment where your creativity and
innovative ideas are valued.
As we experience unprecedented growth, were seeking a Marketing &
Communications Office who shares our excitement and is ready to contribute to
the next chapter of our journey.
Main duties of the job
As the Marketing & Communications Officer at Rotherham
Hospital & Community Charity, your pivotal role centres on steering our
dynamic growth and shaping the charitys influential presence in the region.
Responsible for developing and executing innovative marketing strategies, you
will elevate visibility and support from an expanding audience.
In the digital realm, youll manage and expand our online presence
strategically, curating compelling content on social media platforms to foster
connections with diverse stakeholders and contribute to growth.
Effective communication is key; crafting persuasive materials ensures a
consistent, impactful messaging approach that authentically reflects out
evolving mission, resonating with our expanding audience.
Contributing to the evolution of our brand identity, youll create visually
appealing materials that communicate our core message and values.
Beyond the charity team, youll foster collaboration with Rotherham NHS
Foundation Trust teams, external partners, and stakeholders, championing
cross-functional efforts to achieve organisational goals and maximise
collective impact.
Monitoring and analysing marketing metrics, your reports on key performance
indicators inform data-driven decision-making, ensuring continuous improvement
and adaption.
Embracing innovation and staying abreast of industry trends are crucial for success
in this dynamic environment, contributing to the ongoing excitement surrounding
the Charitys journey.
About us
The Rotherham NHS Foundation Trust is a combined acute and community Trust serving a population of over 260,000 with over 4,500 staff. Our vision is to always act the right way and be proud to provide exceptional healthcare to the communities of Rotherham. We are working successfully with partners across South Yorkshire as part of the Integrated Care Board where we are leading and collaborating in several key work streams and service areas, including workforce development. We combine our patient first approach with innovation and care against a backdrop of system working, as encapsulated in our Trust values
AMBITIOUS - We set high standards for the services we deliver. We aim to be an outstanding Trust and we are enthusiastic about delivering excellent health care for our patients.
CARING - We embrace the importance of giving the highest possible quality of care for our patients. We also care for each other as colleagues and for the community, our resources, our environment and our future.
TOGETHER - We value the importance of working together with patients, carers and families to ensure that we provide high quality patient centred care. We are committed to working with partners and stakeholders across Rotherham, South Yorkshire and Bassetlaw to develop sustainable services for the population we serve. Getting the right leaders in the Trust is critical to achieving.
We are committed to diversity and inclusion, for both our patients and our workforce.
Job description
Job responsibilities
Please see attached job description and person specification for full details of the role and responsibilities.
Job description
Job responsibilities
Please see attached job description and person specification for full details of the role and responsibilities.
Person Specification
Knowledge
Essential
- Familiarity with the charity sector and an appreciation of the importance of fundraising for healthcare initiatives.
- Proficient in digital marketing tools and platforms, including social media management
- Ability to analyse data and generate insights for continuous improvement
- An understanding of performance evaluation tools such as Google Analytics
- Knowledge of and skills in social media management, with a focus on increasing reach and engagement
- Knowledge of communications, public relations, journalism and marketing communications techniques, approaches and procedures; acquired through relevant training to degree level or equivalent.
Desirable
- Knowledge of NHS structures and operations
- Excellent written and verbal communications skills with the ability to tailor communication for diverse audiences
Qualifications
Essential
- Educated to A level or equivalent.
- Degree level qualification on relevant subject (e.g. marketing, communications, public relations) or equivalent.
Experience
Essential
- Proven Experience of working in a marketing and communications role, preferably within the healthcare or charity sector
- Understanding of marketing principals and best practises
- Experience of creating and delivering marketing strategies, programmes and campaigns from initial brief to implementation
- Experience of designing, developing and producing compelling multi-media content
- Experience of working with websites and managing content
- Experience of following brand guidelines and producing high quality branded content
- Experience of using email marketing tools, such as Mailchimp
- Strong organisational and project management abilities, with the capability to manage multiple tasks and deadlines effectively.
- Experience of writing a charity marketing strategy, or evidence to prove the ability to so this.
Desirable
- Graphic design skills or experience working closely with design teams
- Experience of working in the health or charity sectors
Person Specification
Knowledge
Essential
- Familiarity with the charity sector and an appreciation of the importance of fundraising for healthcare initiatives.
- Proficient in digital marketing tools and platforms, including social media management
- Ability to analyse data and generate insights for continuous improvement
- An understanding of performance evaluation tools such as Google Analytics
- Knowledge of and skills in social media management, with a focus on increasing reach and engagement
- Knowledge of communications, public relations, journalism and marketing communications techniques, approaches and procedures; acquired through relevant training to degree level or equivalent.
Desirable
- Knowledge of NHS structures and operations
- Excellent written and verbal communications skills with the ability to tailor communication for diverse audiences
Qualifications
Essential
- Educated to A level or equivalent.
- Degree level qualification on relevant subject (e.g. marketing, communications, public relations) or equivalent.
Experience
Essential
- Proven Experience of working in a marketing and communications role, preferably within the healthcare or charity sector
- Understanding of marketing principals and best practises
- Experience of creating and delivering marketing strategies, programmes and campaigns from initial brief to implementation
- Experience of designing, developing and producing compelling multi-media content
- Experience of working with websites and managing content
- Experience of following brand guidelines and producing high quality branded content
- Experience of using email marketing tools, such as Mailchimp
- Strong organisational and project management abilities, with the capability to manage multiple tasks and deadlines effectively.
- Experience of writing a charity marketing strategy, or evidence to prove the ability to so this.
Desirable
- Graphic design skills or experience working closely with design teams
- Experience of working in the health or charity sectors
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Additional information
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
