Job summary
Saving lives, saving NHSmoneyand transforming services for patients - that's our mission at the East Midlands Academic Health Science Network (EMAHSN).
We are seeking a Digital Communications Specialist to lead our digital activity - generating content for our website and social media, updating our channels, creating videos and podcasts, and developing campaigns to engage our varied stakeholders.
This is a great opportunity to work within the East Midlandsandwith colleagues acrossthe national AHSN Network, contributing to national and local programmes designed to enable improvements in clinical outcomes, deliver better patient experience, contribute to driving down the cost of care and stimulate economic growth.
This is a one-year role offered on a fixed term or secondment basis, to provide maternity cover. The postholder will mainly be based at home.
Secondments into this role are welcomed and will require approval from your line manager.
Main duties of the job
This key role will work across our teams to build collaboration with our many cross-sector local, regional and national partner organisations.
As part of our award-winning communications team, the postholder will lead the creation and delivery of our digital communications activity - generating rich content to communicate our work and managing our digital platforms including website, social media, video channel and Customer Relationship Management System (CRM).
We're looking for a communications professional passionate about digital communications, with vision and creativity to take our work and turn it into compelling content using a variety of techniques including website, video, podcasting, social media and interactive documents.
As well as a generating content you will manage updating of our website, along with planning and scheduling content and campaigns.
The role will maintain our Customer Relationship Management system, ensuring contact information is updated and using the system to develop targeted engagements and campaigns.
This is a key role and the postholder will be central to driving effective engagement with our many cross-sector partners, supporting a targeted approach to stakeholder mapping and relationship building.
Enthusiasm, teamwork and an ability to successfully manage a range of projects at the same time are essential.
Please note this is a one-year to provide maternity cover, offered on a fixed term or secondment basis.
About us
We are one of 15 Academic Health Science Networks (AHSNs) around England that operate as the innovation arm of the NHS.
We bring together partners from all sectors involved in health and care including the NHS, social care and public health, patients, research, third sector and industry to identify, test and spread new technologies and better ways of working.
We save the NHS money, generate economic growth, empower health and care staff, and improve lives for patients. We work closely with our health and care stakeholders to establish their priorities then provide support.
As part of a national network of AHSNs, we import evidenced solutions from other AHSN regions and export our successful East Midlands programmes on a national basis.
We have a range of objectives, but our overarching aim is always to make a difference for patients.
To find out more, visit the 'About Us' and 'Join our Team' sections of our website www.emahsn.org.uk/about-us/join-our-team
Job description
Job responsibilities
Familiarise yourself with the Job Description and Person Specifications in the supporting documents section of this advert, which provide a full overview for this role. Key duties:
Manage digital platforms, including website / microsites, social media, Customer Relationship Management System and Vimeo channel.
Develop and deliver a programme of content across digital channels.
Support stakeholder mapping and update stakeholder contact lists.
Oversight of third party software packages e.g., Mailchimp & Survey Monkey.
Horizon scan opportunities to develop new digital tools and platforms.
Develop KPIs to ensure digital communications meet EMAHSNs needs, and identify opportunities to support effective planning.
Work with external agency suppliers and develop specifications.
General support for day-to-day communications activity, for example helping organise events, copy writing and production of promotional materials.
Job description
Job responsibilities
Familiarise yourself with the Job Description and Person Specifications in the supporting documents section of this advert, which provide a full overview for this role. Key duties:
Manage digital platforms, including website / microsites, social media, Customer Relationship Management System and Vimeo channel.
Develop and deliver a programme of content across digital channels.
Support stakeholder mapping and update stakeholder contact lists.
Oversight of third party software packages e.g., Mailchimp & Survey Monkey.
Horizon scan opportunities to develop new digital tools and platforms.
Develop KPIs to ensure digital communications meet EMAHSNs needs, and identify opportunities to support effective planning.
Work with external agency suppliers and develop specifications.
General support for day-to-day communications activity, for example helping organise events, copy writing and production of promotional materials.
Person Specification
Analytical and judgement skills
Essential
- Able to identify key messages and tailor to audiences
Communication and relationship skills
Essential
- Excellent verbal, written and presentation skills, and an ability to communicate with a wide range of audiences
- Excellent interpersonal and communication skills with ability to influence and negotiate at all levels of the organisation
- Proven ability to participate and communicate effectively within multi-disciplinary teams, and significant experience Wider communications and public relations skills across areas including media relations, web and digital, copy writing and internal communications A, I, T of working in environments with competing priorities
Planning and organisation skills
Essential
- Ability to manage multiple projects simultaneously within a highly complex agenda, responding to conflicting priorities and prioritising effectively to meet all deliverables
Training and Qualifications
Essential
- Post Graduate level qualification in a communications or engagement related subject, or equivalent experience in communications field Commitment to learning including evidence of continuing professional development
Experience
Essential
- Significant experience working within a communications or engagement team (agency or in-house) spanning internal and external communications
- Experience in organising/creating content for a range of digital communications activities including social media, websites and video
- Highly computer literate with experience of MS office software and engagement processes and platforms (e.g. MS Teams, Zoom, Survey Monkey, MailChimp, Eventbrite, Slido)
Communication and Relationship Skills
Essential
- Excellent verbal, written and presentation skills, and an ability to communicate with a wide range of audiences
Analytical and Judgement Skills
Essential
- Able to identify key messages and tailor them to different audiences
Planning and Organisation Skills
Essential
- Ability to manage multiple projects simultaneously within a highly complex agenda, responding to conflicting priorities and prioritising effectively to meet all deliverables
- Proactive and highly organised approach, able to horizon scan to identify opportunities for engagements and events activity
Person Specification
Analytical and judgement skills
Essential
- Able to identify key messages and tailor to audiences
Communication and relationship skills
Essential
- Excellent verbal, written and presentation skills, and an ability to communicate with a wide range of audiences
- Excellent interpersonal and communication skills with ability to influence and negotiate at all levels of the organisation
- Proven ability to participate and communicate effectively within multi-disciplinary teams, and significant experience Wider communications and public relations skills across areas including media relations, web and digital, copy writing and internal communications A, I, T of working in environments with competing priorities
Planning and organisation skills
Essential
- Ability to manage multiple projects simultaneously within a highly complex agenda, responding to conflicting priorities and prioritising effectively to meet all deliverables
Training and Qualifications
Essential
- Post Graduate level qualification in a communications or engagement related subject, or equivalent experience in communications field Commitment to learning including evidence of continuing professional development
Experience
Essential
- Significant experience working within a communications or engagement team (agency or in-house) spanning internal and external communications
- Experience in organising/creating content for a range of digital communications activities including social media, websites and video
- Highly computer literate with experience of MS office software and engagement processes and platforms (e.g. MS Teams, Zoom, Survey Monkey, MailChimp, Eventbrite, Slido)
Communication and Relationship Skills
Essential
- Excellent verbal, written and presentation skills, and an ability to communicate with a wide range of audiences
Analytical and Judgement Skills
Essential
- Able to identify key messages and tailor them to different audiences
Planning and Organisation Skills
Essential
- Ability to manage multiple projects simultaneously within a highly complex agenda, responding to conflicting priorities and prioritising effectively to meet all deliverables
- Proactive and highly organised approach, able to horizon scan to identify opportunities for engagements and events activity
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Additional information
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).