Job summary
You will be a creative and highly organised individual who has a passion for communications. Joining Leeds GP Confederations central team., you will support the creation and delivery of high quality and engaging communications for our teams, members, and the public.
The role will create and deliver engaging communications to keep all our audiences well informed and to play a key role in supporting the delivery of our communications strategies and activities.
This role will include supporting our administrative processes and regular communications activity channels as well as internal projects, campaigns, and ad-hoc support as required.
You will have a good level of experience in producing and designing communications content, excellent copy writing skills with the ability to create clear and compelling content, excellent attention to detail and a strong track record in developing communications which stand out and increase both engagement and awareness.
You will create dynamic campaigns and content, including marketing of services, for varied audiences. This will include keeping internal staff informed, as well as promoting our work and value to our members in general practice and to external partners. Alongside colleagues, you will work with our members to understand their needs. You will demonstrate the role our staff play in making a difference to our local communities and how we bring about positive change.
Main duties of the job
Work with the Senior Management Team to deliver communications objectives, plans and strategies.
Support the existing governance and meeting structures with communication materials
Plan, research and write engaging digital content.
Manage and maintain our websites, ensuring consistency and effectiveness.
Write and publish articles and event information on our websites.
Assist in the planning, delivery, and measuring of our social media channels, building relationships with key audiences, and advising project leads on social media use.
Edit and format publications for external audiences, ensuring they are on brand.
Provide both proactive and reactive web support across the organisation, and all projects
Accurately log, update and amend databases as required with relevant information
Monitor effectiveness of communications activity to ensure targeted approaches.
Continuously improve and create timely, appropriate and targeted internal communications channels for staff engagement, feedback and information.
Involvement with the City wide Strategic Communications Group to enable consistency of messages as and when required
To undertake evaluation and monitoring of projects and engagement activities, to support the organisation in shaping comms service developments and innovations.
About us
In 2018, Leeds GP Confederation was formed by its members to identify benefits and opportunities to work at scale across the city, doing one thing once, not multiple times. All vital ingredients when it comes to the design and delivery of joined-up care in our communities.
Primary care still faces many challenges today. COVID-19 has taught us we are stronger when we work together. Thats why were proud to support so many practices and primary care networks right now, both on the ground and around the table with local system leaders.
Leeds GP Confederation has matured over the years. It is now firmly recognised locally and nationally for its work on quality improvement, general practice representation and leadership.
Job description
Job responsibilities
Work with the Senior Management Team to deliver communications objectives, plans and strategies.
Support the existing governance and meeting structures with communication materials
Plan, research and write engaging digital content.
Manage and maintain our websites, ensuring consistency and effectiveness.
Write and publish articles and event information on our websites.
Assist in the planning, delivery, and measuring of our social media channels, building relationships with key audiences, and advising project leads on social media use.
Encourage and support our staff to share news and best practice across the organisation using a variety of different platforms.
Edit and format publications for external audiences, ensuring they are on brand.
Provide both proactive and reactive web support across the organisation, and all projects
Accurately log, update and amend databases as required with relevant information
Monitor effectiveness of communications activity to ensure targeted approaches.
Continuously improve and create timely, appropriate and targeted internal communications channels for staff engagement, feedback and information.
Involvement with the City wide Strategic Communications Group to enable consistency of messages as and when required
To undertake evaluation and monitoring of projects and engagement activities, to support the organisation in shaping comms service developments and innovations.
Job description
Job responsibilities
Work with the Senior Management Team to deliver communications objectives, plans and strategies.
Support the existing governance and meeting structures with communication materials
Plan, research and write engaging digital content.
Manage and maintain our websites, ensuring consistency and effectiveness.
Write and publish articles and event information on our websites.
Assist in the planning, delivery, and measuring of our social media channels, building relationships with key audiences, and advising project leads on social media use.
Encourage and support our staff to share news and best practice across the organisation using a variety of different platforms.
Edit and format publications for external audiences, ensuring they are on brand.
Provide both proactive and reactive web support across the organisation, and all projects
Accurately log, update and amend databases as required with relevant information
Monitor effectiveness of communications activity to ensure targeted approaches.
Continuously improve and create timely, appropriate and targeted internal communications channels for staff engagement, feedback and information.
Involvement with the City wide Strategic Communications Group to enable consistency of messages as and when required
To undertake evaluation and monitoring of projects and engagement activities, to support the organisation in shaping comms service developments and innovations.
Person Specification
Qualifications
Essential
- Skills
- Copywriting, editing, and proofreading
- Communications project delivery, such as campaign planning, implementation and evaluation
- Excellent communication skills, (verbal and written), including report writing, the ability to communicate with a variety of people at all levels
- Excellent organisational and time management skills
- IT skills Demonstrable competence in Adobe InDesign and Adobe Photoshop, and advanced Microsoft Office 365, SharePoint, Teams and Zoom
- Strong website management skills (CMS), managing, developing and updating content
- Able to work independently and as a team member
- The ability to organise and prioritise workloads and work to tight deadlines.
- The ability to work under pressure and with interruptions whilst remaining calm under pressure.
- Knowledge
- Understanding of communications methods and outcomes
- Ability to increase engagement and awareness
- Strong track record in developing high quality communications
- Multi-channel communications and audiences
- Ability to interpret data and analytics
- Ability to understand the significance of cultural differences
- Understanding of the objectives of the Leeds health & wellbeing strategy
- Other
- Ongoing learning and development, adaptable to new projects and environments
- Able / willing to work some evenings and occasional weekends
- Experience
- Two years communications experience in a similar role
- Assisting in the development of communications strategy and planning
- Content creation for multiple channels and platforms
- Excellent understanding and use of spoken and written English including editing, understanding, and communicating complex information
- Understanding of Content Management Systems and experience in updating websites / intranets
- Experience of content writing for article / newsletter production
- Experience of dealing with sensitive information
Desirable
- Understanding of health inequalities
- Participatory and engagement techniques
- Participatory practice and community engagement
- Patient / service user representation
Person Specification
Qualifications
Essential
- Skills
- Copywriting, editing, and proofreading
- Communications project delivery, such as campaign planning, implementation and evaluation
- Excellent communication skills, (verbal and written), including report writing, the ability to communicate with a variety of people at all levels
- Excellent organisational and time management skills
- IT skills Demonstrable competence in Adobe InDesign and Adobe Photoshop, and advanced Microsoft Office 365, SharePoint, Teams and Zoom
- Strong website management skills (CMS), managing, developing and updating content
- Able to work independently and as a team member
- The ability to organise and prioritise workloads and work to tight deadlines.
- The ability to work under pressure and with interruptions whilst remaining calm under pressure.
- Knowledge
- Understanding of communications methods and outcomes
- Ability to increase engagement and awareness
- Strong track record in developing high quality communications
- Multi-channel communications and audiences
- Ability to interpret data and analytics
- Ability to understand the significance of cultural differences
- Understanding of the objectives of the Leeds health & wellbeing strategy
- Other
- Ongoing learning and development, adaptable to new projects and environments
- Able / willing to work some evenings and occasional weekends
- Experience
- Two years communications experience in a similar role
- Assisting in the development of communications strategy and planning
- Content creation for multiple channels and platforms
- Excellent understanding and use of spoken and written English including editing, understanding, and communicating complex information
- Understanding of Content Management Systems and experience in updating websites / intranets
- Experience of content writing for article / newsletter production
- Experience of dealing with sensitive information
Desirable
- Understanding of health inequalities
- Participatory and engagement techniques
- Participatory practice and community engagement
- Patient / service user representation
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
