Digital Marketing Manager

The Hospital of St John and St Elizabeth

The closing date is 20 September 2024

Job summary

The purpose of the role is to develop an effective digital marketing strategy for St John and St Elizabeth Hospital to generate private revenue through patient acquisition, whilst promoting and safeguarding the hospitals reputation in line with HJE strategic objectives

Main duties of the job

The Marketing team within the Commercial department plays a vital role in promoting the Hospital. It serves as the face of HJE, coordinating and producing all materials representing the Hospital.

About us

Located in leafy St Johns wood on Jubliee Line, minutes from Central London, our independent priavate hospital has just been rated the number one in the country for care in the latest BUPA survey. Uniquely, all profits fund our onsite Hospice

Date posted

27 August 2024

Pay scheme

Other

Salary

Depending on experience

Contract

Permanent

Working pattern

Full-time

Reference number

B0263-24-0175

Job locations

60 Grove End Road

St John’s Wood

London

NW8 9NH

Job description

Job responsibilities

Produce a digital marketing plan to generate private revenue through patient acquisition.
Plan and deliver specific integrated (digital and non-digital) marketing campaigns to drive revenue and build our brand.
Be responsible for the day-to-day management of both our digital marketing agency and website development agency, ensuring tasks are delivered on time and within budget.

Job description

Job responsibilities

Produce a digital marketing plan to generate private revenue through patient acquisition.
Plan and deliver specific integrated (digital and non-digital) marketing campaigns to drive revenue and build our brand.
Be responsible for the day-to-day management of both our digital marketing agency and website development agency, ensuring tasks are delivered on time and within budget.

Person Specification

Qualifications

Essential

Educated to degree level, six years working in digital marketing, private hospital experience, demonstrate understanding of and fit with the hospital values

Desirable

Evidence of developing and running transactional websites, working independently and taking decisions

Person Specification

Qualifications

Essential

Educated to degree level, six years working in digital marketing, private hospital experience, demonstrate understanding of and fit with the hospital values

Desirable

Evidence of developing and running transactional websites, working independently and taking decisions

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.