Job summary
We're continuously developing our plans for delivering outstanding person-centered care that is innovative and evidence- based and to ensure St Ann's is in the best shape possible for future generations.
You'll be challenged, inspired and empowered to help us achieve our purpose and to play your part in making a difference.
Have you got what it takes?
Are
you a creative and engaging copywriter with excellent communication skills?
Have
you got experience of securing national and regional media coverage for an
organisation?
You
must be passionate about our patients and a collaborative colleague
Most
importantly, you must be wholeheartedly committed to and motived by the purpose
and values of St Anns Hospice.
Main duties of the job
As
Public Relations Officer for St Ann's Hospice you will be responsible for the
Hospice's relationship
and reputation with the media and wider community.
Through
engaging copywriting, strong relationships with media contacts and the ability
to spot the story, this role will promote the work of the hospice through
storytelling and compelling content.
Your
role is to work with the wider Marketing and Communications department to raise
the profile of the hospice through a variety of channels including the media,
award submissions, case studies and expert comment, website news stories and
blogs.
You
will be experienced in your field with a proven track record of writing high
impact press releases and news stories.
You
would be joining the team at an exciting time for the hospice as we build our
new purpose built hospice at Heald Green.
About us
Contract: We are pleased to be able to offer this post as a full time permanent position.
Salary: Band 5 Competency Based Framework, £29,640 pro rata
Working pattern: 22.5 hours work pattern to be discussed and agreed but could be over 5 days per week or compressed into 3 days depending on candidate.
Based at: Based at Heald Green, some cross site and home working.
Free Car Parking at both St Ann's sites.
This is an exciting time to join an ambitious, much loved charity and help us achieve our goals. If you're looking for a new challenge and the opportunity to make a difference, we would love to hear from you.
Please contact Gemma Peers on 0161 498 3663 for an informal chat.
Applicants
must be authorised to work in the UK. We are not able to offer sponsorship at
this time.
The successful candidate will be subject to a Standard/Enhanced DBS Check, the cost of which is covered by the hospice. Any post holder within the organisation will be expected to undertake safeguarding training appropriate to their role and adhere to safeguarding policies and procedures. All staff must work in accordance with their statutory roles and responsibilities in relation to safeguarding in accordance with the Working Together to Safeguarding Children 2023, The Care Act 2014, and Prevent Duty 2015.
Closing date: Monday 1st July 2024 at 5pm
Interview date: Tuesday 16th July 2024
Job description
Job responsibilities
The
Public Relations Officer will:
-
Maintain, develop and maximise
relationships with the media, both print and broadcast.
-
Identify potential media stories, organise
photo opportunities, draft press releases and proactively seek opportunities
for the Hospice and its representatives to appear in the media.
-
Interview a wide range of people including
staff, volunteers, patients and their families and supporters to write engaging
case studies and news stories that highlight the work of the hospice.
-
Circulate media releases after approval
from the Head of Marketing and Communications.
-
Monitor and record all media coverage
received and manage a press clippings service.
-
Write engaging and creative content for the
website and other Hospice materials including case studies, news stories and
expert comment.
- Draft
lines of enquiry and prepare statements with the Head of Marketing and
Communications to deal with any media enquiries around sensitive issues.
- Work with the Head
of Marketing and Communications to respond to reactive media enquiries.
- Keep
abreast of sector news and relevant stories in the press where the hospice
could contribute or engage in the debate.
- Work with
colleagues to enter awards relevant to the hospice and prepare award entries.
- Build relationships
with staff and volunteers to develop opportunities for expert comment both in
the media and for the Hospice website
- Manage
multiple projects simultaneously, ensuring deadlines are met and stakeholders
are informed of progress.
Job description
Job responsibilities
The
Public Relations Officer will:
-
Maintain, develop and maximise
relationships with the media, both print and broadcast.
-
Identify potential media stories, organise
photo opportunities, draft press releases and proactively seek opportunities
for the Hospice and its representatives to appear in the media.
-
Interview a wide range of people including
staff, volunteers, patients and their families and supporters to write engaging
case studies and news stories that highlight the work of the hospice.
-
Circulate media releases after approval
from the Head of Marketing and Communications.
-
Monitor and record all media coverage
received and manage a press clippings service.
-
Write engaging and creative content for the
website and other Hospice materials including case studies, news stories and
expert comment.
- Draft
lines of enquiry and prepare statements with the Head of Marketing and
Communications to deal with any media enquiries around sensitive issues.
- Work with the Head
of Marketing and Communications to respond to reactive media enquiries.
- Keep
abreast of sector news and relevant stories in the press where the hospice
could contribute or engage in the debate.
- Work with
colleagues to enter awards relevant to the hospice and prepare award entries.
- Build relationships
with staff and volunteers to develop opportunities for expert comment both in
the media and for the Hospice website
- Manage
multiple projects simultaneously, ensuring deadlines are met and stakeholders
are informed of progress.
Person Specification
Qualifications
Essential
- The Public Relations Officer will
- Hold a degree journalism/communications degree or similar, or have an equivalent level of experience
- Have extensive experience of working with the media and gaining national and regional coverage.
- Be experienced in writing creative and engaging copy for a variety of audiences.
- Be confident in interviewing various stakeholders to gather information and draw out interesting and engaging stories.
- Have experience of writing for a variety of medium including website, award entries, case studies, expert comment blogs etc
- Be highly organised with an exceptional eye for detail.
- Have the ability to work in a flexible manner and experience of working effectively as a member of a small team.
- Have excellent interpersonal skills.
- Be empathetic, sensitive and diplomatic when dealing with a variety of stakeholders.
Person Specification
Qualifications
Essential
- The Public Relations Officer will
- Hold a degree journalism/communications degree or similar, or have an equivalent level of experience
- Have extensive experience of working with the media and gaining national and regional coverage.
- Be experienced in writing creative and engaging copy for a variety of audiences.
- Be confident in interviewing various stakeholders to gather information and draw out interesting and engaging stories.
- Have experience of writing for a variety of medium including website, award entries, case studies, expert comment blogs etc
- Be highly organised with an exceptional eye for detail.
- Have the ability to work in a flexible manner and experience of working effectively as a member of a small team.
- Have excellent interpersonal skills.
- Be empathetic, sensitive and diplomatic when dealing with a variety of stakeholders.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
