Job summary
A
hands-on on collaborative role responsible for working on integrated marketing communications
campaigns. Alongside the Digital Marketing Manager you will create emotive
campaigns that win support for our Hospice maximising our opportunities for
fundraising. Your clear and engaging marketing campaigns will bring people to
support our charity and stay connected. With extensive experience in DM you
will know how to reach audiences through offline channels supporting a digital
first approach.
Main duties of the job
Bringing your creative expertise
and passion for marketing to a local charity, youll be working alongside the
Digital Marketing Manager to deliver integrated marketing campaigns that win
hearts and support for our Hospice.
This
role is a hands-on, multitasking role where juggling priorities and stakeholder
expectations is the norm. If you thrive in a busy, agile environment where
every day is different then this could be the role for you.
With
a busy fundraising and retail portfolio youll support the team to deliver
integrated campaigns to maximise income and support outstanding experiences.
This
is a truly collaborative role where youll work with multiple colleagues to
deliver the needs of the Hospice. Ensuring every opportunity is maximised and
our return on investment tracked and reported on, youll build the insight
needed for decision making of future marketing investment.
Experience of working across Direct
Marketing and data management compliance is essential. Equally important is
your passion, and drive, to make a difference and achieve results that ensures
our Hospice thrives. Please refer to the role JD for more information around
main responsibilities.
About us
At Heart of
Kent Hospice, we believe that everyone deserves compassionate, expert care when
there is no cure for their illness and when they have a limited time left to
live.
We are a
charity and we dont charge a penny for our care. We depend on the compassion
and kindness of you, the people of this community, to power our services and
ensure that everyone gets the help they need.
We provide
specialist care and support to adults who have a terminal illness as well as
their families, friends and carers. We help people to live as fully and as well
as possible for the rest of their lives and ensure that their final days are
comfortable and peaceful,
wherever they
choose to be. We treat every individual as the unique and special
person that they are. Everything we do is tailored and personalised.
Our
vision is that everyone living with a terminal illness in our community will
have the best quality of life. Our purpose is to enable people
with a terminal illness in our community to live with comfort, independence and
dignity to the end of their lives, and to support those closest to them. All our care is underpinned by
our core values of compassion, integrity, respect and teamwork. These
values guide our decision-making and how we conduct ourselves in our work and
every one of our colleagues plays an important part in enabling us to give our
patients and their families the best possible care.
If youre
passionate about our cause consider joining our team.
Job description
Job responsibilities
Job Title: Marketing
and Campaigns Manager
Reporting To: Deputy Director Fundraising and Communications
Accountable to: Director
Income Generation
Hours: Full time 37.5hrs per
week
Location: Hybrid
Salary: £34,808
Closing
Date: Friday 3rd January at 5pm - please note we will be interviewing on a rolling basis and may close the advert sooner, should a successful applicant be appointed.
A hands-on on collaborative role responsible for working on integrated marketing communications campaigns. Alongside the Digital Marketing Manager you will create emotive campaigns that win support for our Hospice maximising our opportunities for fundraising. Your clear and engaging marketing campaigns will bring people to support our charity and stay connected. With extensive experience in DM you will know how to reach audiences through offline channels supporting a digital first approach.
Would
you like to join a team who make a difference to local lives?
Were
looking for a clear, creative and energetic communicator with a passion for people
and a track record for delivering results to become our Marketing &
Campaigns Manager.
We
are an independent local charity in the Heart of Kent (Aylesford), offering a
wide range of services to support local people and their loved ones, who are
living with a life-limiting or terminal illness.
The
work we do makes a real difference to the lives of local people and we support
over 1000 patients at any one time between our Inpatient Unit and Community
teams. The majority of this care is funded by the support given to us by our
local community.
Job description
Job responsibilities
Job Title: Marketing
and Campaigns Manager
Reporting To: Deputy Director Fundraising and Communications
Accountable to: Director
Income Generation
Hours: Full time 37.5hrs per
week
Location: Hybrid
Salary: £34,808
Closing
Date: Friday 3rd January at 5pm - please note we will be interviewing on a rolling basis and may close the advert sooner, should a successful applicant be appointed.
A hands-on on collaborative role responsible for working on integrated marketing communications campaigns. Alongside the Digital Marketing Manager you will create emotive campaigns that win support for our Hospice maximising our opportunities for fundraising. Your clear and engaging marketing campaigns will bring people to support our charity and stay connected. With extensive experience in DM you will know how to reach audiences through offline channels supporting a digital first approach.
Would
you like to join a team who make a difference to local lives?
Were
looking for a clear, creative and energetic communicator with a passion for people
and a track record for delivering results to become our Marketing &
Campaigns Manager.
We
are an independent local charity in the Heart of Kent (Aylesford), offering a
wide range of services to support local people and their loved ones, who are
living with a life-limiting or terminal illness.
The
work we do makes a real difference to the lives of local people and we support
over 1000 patients at any one time between our Inpatient Unit and Community
teams. The majority of this care is funded by the support given to us by our
local community.
Person Specification
Qualifications
Essential
- Extensive DM experience in charity fundraising or nonprofit sector.
- Data management, GDPR and compliance experience essential.
- Brand management and design management.
- Drive innovation and evolution of brand and design of existing marketing materials.
- Experience in developing marketing campaigns around fundraising products and supporter journey communications.
- Experienced in managing expenditure budgets, including reforecasting and day-to-day budget management and reporting.
- Experience with data analysis, and how to use this insight to progress future activity.
- Experience of and a passion for delivering high quality customer or supporter care while working efficiently and accurately.
- Managing and leading people to thrive.
- Excellent attention to detail.
- Experienced in IT - using databases to log and keep information accurately up to date, in a timely manner (the Hospice uses Raisers Edge).
Desirable
- A positive approach to problem solving and decision making.
- Excellent communication skills - both verbal and written - able to communicate and build relationships with an array of people.
- Multitasker and thrives in a busy environment.
- Enthusiastic and pro-active, with a can-do attitude.
Person Specification
Qualifications
Essential
- Extensive DM experience in charity fundraising or nonprofit sector.
- Data management, GDPR and compliance experience essential.
- Brand management and design management.
- Drive innovation and evolution of brand and design of existing marketing materials.
- Experience in developing marketing campaigns around fundraising products and supporter journey communications.
- Experienced in managing expenditure budgets, including reforecasting and day-to-day budget management and reporting.
- Experience with data analysis, and how to use this insight to progress future activity.
- Experience of and a passion for delivering high quality customer or supporter care while working efficiently and accurately.
- Managing and leading people to thrive.
- Excellent attention to detail.
- Experienced in IT - using databases to log and keep information accurately up to date, in a timely manner (the Hospice uses Raisers Edge).
Desirable
- A positive approach to problem solving and decision making.
- Excellent communication skills - both verbal and written - able to communicate and build relationships with an array of people.
- Multitasker and thrives in a busy environment.
- Enthusiastic and pro-active, with a can-do attitude.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
