Marketing Assistant (12 month fixed term)

Job description

Job responsibilities

Main responsibilities

Marketing and Communications

1. Contribute to a comprehensive PR planner.

2. Work with Hospice departments to distribute internal and external communication documents.

3. Create engaging press releases and other written copy to promote Hospice news and income generation activities.

4. Produce template documents to be used Hospice-wide, including powerpoint documents, posters/notices and event signage.

5. Work alongside the other members of the Marketing and Communications Team to develop a case study library, liaising and communicating with clinical colleagues and those who have had first-hand experience of Hospice care.

6. Champion the Springhill Hospice brand, ensuring consistency across all internal and external communications.

7. Create a variety of collateral and materials including leaflets, posters and banners to assist Hospice departments and further the brand identity within the community.

8. Identify and rebrand any materials currently on display and in-use within the Hospice with outdated branding.

9. Create and maintain appropriate and consistent language and terminology across all media.

10. Work across the Hospice to provide support with the design and production of all literature, marketing materials and press work ensuring these display the Hospice brand and key messages.

11. Create and distribute the monthly internal staff newsletter The Spectator.

12. Ensure that consent is captured for all participants and that documents are stored in line with Hospice policy.

Digital transformation

13. Use a range of digital software packages, including Canva, to create and edit content.

14. Manage and maintain Springhills Amazon wish-list, ensuring it is kept up to date with asks from across the various Hospice departments.

15. Use mailing software to distribute the internal newsletter.

Planning and Strategy

16. Play an active role in the delivery of the Hospices strategy toward the development and production of content to promote Springhills events and campaigns.

17. Ensure all deadlines are met through sound planning and prioritisation.

18. Ensure robust research and latest thinking is used to improve and enhance marketing and communications activities.

Reporting and Compliance

19. Contribute to the development of, and ensure compliance with, all Hospice procedures and policies.

20. Ensure standards are met and legal frameworks adhered to across areas of responsibility.

General

21. Attend team meetings as appropriate.

22. Develop a close working relationship with staff and volunteers who work within the Income Generation Teams, and the wider Hospice team ensuring that a positive view of the Hospice is promoted at all times.

23. To maintain excellent lines of communication internally with all staff and volunteers; and externally within the local community, businesses and donors.

24. Attend updates and courses as required to maintain own knowledge and further develop expertise.

25. Participate in the Hospice education and training programmes including mandatory training.

26. All staff have a duty to take reasonable care to avoid injury to themselves or to others.

27. To read, understand and comply with all Hospice policies and procedures, applying the principles as appropriate to role.

28. To be aware of individual specific responsibilities in respect of the Safeguarding of Vulnerable Adults, in relation to role.

29. All information relating to patients and staff gained through employment with Springhill Hospice is confidential. Disclosure to any unauthorised person is a serious disciplinary offence under Springhill Hospice Policies.

30. Undertake any other duties as appropriate to the role.

The hours are full time to be worked flexibly to meet the needs of the service. This may involve both evening and weekend working.

A car is desirable to the duties involved in this post. A mileage allowance is paid for official travel.

Person Specification

Qualifications

Essential

• Minimum GCSE Grade C or above in English and Maths.

Desirable

• Design qualification

Experience

Essential

• Experience working in a marketing or design role, with proven achievements.
• Experience working with design packages such as Canva.
• High level computer literacy.
• Highly organised, able to prioritise varied workload, plan effectively and work to tight deadlines.

Desirable

• Experience working in a supporter-focussed customer care environment.
• Proficient copywriting experience.
• Knowledge of the importance of a strong brand presence.

Other

Essential

• Professional.
• Team player who earns the trust and respect of colleagues.
• Willingness to take on new responsibilities and respond positively to change.
• Enthusiastic, energetic and positive.
• Passionate about the work and ethos of Springhill Hospice.
• Reliable and prepared to work outside normal working hours as appropriate.
• Full clean driving licence and access to a car.

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Employer details

Employer name

Springhill Hospice

Address

Broad Lane

Rochdale

Lancashire

OL16 4PZ

Employer's website

https://www.springhill.org.uk (Opens in a new tab)